Eddy Merckx Cycles Gets Subsidy for R&D
ZELLIK, Belgium – The Flemish government agency for Innovation by Science and Technology (IWT), grants Eddy Merckx Cycles a research fund of €154,000. The subsidy will be used to improve bicycle quality, safety and stability.
IWT assists Flemish companies and research centers in realizing their research and development programs through financial funding and advice. Eddy Merckx Cycles (EMC) has always been keen on using Belgian know-how for design and engineering to develop their bicycles. The company philosophy and the involvement of the researchers at the Department of Composite Materials at the University of Ghent have played an important role in the process of receiving the funding.
‘Reclaim our position’
Eddy Merckx Cycles, founded in 1980 by Eddy Merckx, has always been at the forefront of bicycle technology. About four years ago, the road race legend took a step back but remained at the helm of product development and was the first to raise concerns with the trend of super-light bicycle frames: safety and stability are imperative when it comes to bicycles.
“Since three years we are plotting the course for the future and we aim to reclaim our position as leading, innovative racing bikle brand”, says Dave Luyckx, engineer of EMC. “We are very happy to receive this government grant because it allows us to establish a deeper scientific understanding of Eddy Merckx’ philosophies: a bicycle needs to be safe to ride.
New market for EMC
The company is heavily focusing on those markets where cycling is in the early stages of development (Asia-Pacific, USA) and it believes that the concept of improved bicycle safety and stability will get more people on the bicycle: novice riders will feel more confident and professional riders will be able to go faster with less effort.