News Article

Chris Speyer Appointed CEO of Accell North America


KENT, USA – Accell North America reports that it’s COO Chris Speyer has been officially promoted to CEO effective immediately. Speyer began his career in 2006 with Raleigh America and played an active role in the May, 2012 sale of Raleigh America to Accell Group.

Chris Speyer Appointed CEO of Accell North America
Accell North America’s new CEO Chris Speyer played an active role in the sale of Raleigh America to Accell Group. – Photo Accell Group

Speyer’s leadership within Accell North America (ANA) has included multiple roles ranging from Director of Product Development, to Executive Vice President focused on brand development, product and marketing for the U.S. and Canada.

Driving dedication

Steve Meineke, who has been leading the organization for 10 years, will be leaving ANA to pursue an opportunity that’s become available to him outside of the bicycle industry. “Accell Group thanks Steve Meineke for leading the formation of the ANA team and for driving dedication, commitment and results to grow our presence and market share in the North American market,” said Jeroen Snijders Blok, COO of Accell Group.

Natural progression

“The appointment of Chris Speyer to the role of CEO is a natural progression. We have every confidence in Chris’ ability to lead and grow the ANA business and further our reputation for launching leading-edge innovations and for being the most friendly and flexible partner to the bicycle market.”

Accell North America build-out

Since Accell Group purchased Raleigh America, Steve Meineke, Chris Speyer and CFO Sharon Robinson have led the formation of ANA, including reorganization and the investment and implementation of large-scale infrastructure additions. Each step of the ANA build-out has been focused on creating a powerhouse of independent brands working together to bring ease, flexibility and profitability to the North America specialty bicycle dealer network.

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