Cycling Industry Club Keeps Growing with New Members
BRUSSELS, Belgium – The Cycling Industry Club’s mantra of getting more people on bikes more often is recognized and supported by more and more companies from the bike industry. After the latest reported success with the joining of Shimano another renowned industry player joined.
The Cycling Industry Club principles of advocacy growing the market for everyone, everybody contributes, everybody gains is now also supported by Thun. This is the Germany based leading supplier in bb-cartridges for city, trekking, children’s and mountain bikes.
‘Advocacy extremely vital’
Marketing Director Alexander Thun, “At Thun we have understood the importance of the three mega trends that are certain to have an impact on our industry: connectivity, urban/sustainable mobility and health. We are proud to have served the bicycle for almost 100 years and we want to further support it on any possible level. Hence, we are delighted to join the Cycling Industry Club. We consider networking with industry partners and joining forces on advocacy to be extremely vital and we believe that respective strategies should be on top of any business agenda that wants to promote cycling effectively.”
Bike share industry leader
Next to Thun also Smoove, bike share industry leader and product innovator, also joined the Club. Laurent Mercat, founder and CEO of Smoove, “Smoove is focused on designing, manufacturing, and selling bike share equipment for municipalities, transit agencies, business, and property owners. We are committed to forging top quality systems that offer an amazing user experience, help clients reduce their carbon footprint, and make communities more livable, sustainable, and healthy.”