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Dahon’s Ford Bikes for Europe Launched at Taipei Cycle

Sales & Trends

NOTTINGHAM, UK – They will be made at Meghna in Bangladesh and with that come to the EU states at 0% import duty; a range of Dahon’s Ford bikes. They will be launched at the upcoming Taipei Cycle Show by UK based distributor Direct365 Ltd.

Dahon’s Ford Bikes for Europe Launched at Taipei Cycle
Dahon’s Ford bikes will be made at Meghna in Bangladesh and come to EU states at 0% import duty. – Photo Bike Europe

Already in 2014 Dahon and Ford signed a licensing agreement. At that time it was said that, next to creating a complete range of standard and folding bikes, a bike that will fit into a (Ford) car was also to be developed. What European distributor Direct365 Ltd will launch at Taipei Cycle is, “A new range of modern recreational bikes for the leisure and urban cyclist,” says a press release.

Proud partner Ford/Dahon

Neal Holdsworth, of Direct365, says, “We’re very excited and proud to have been chosen to partner Ford/Dahon. We have developed new products that will be arriving in Spring/Summer 2016 and already we have orders and a lot of interest.”

Direct365 was established in 2009 to promote cycling and sell fit for purpose bikes online and has quickly become a strong importer/distributor of own brands and licensed products via major retailers.

European offering

Holdsworth continues; “The new Ford range is to be a European offering that will evolve as we bring in more models and cycle accessories. Product can be adjusted to meet key local market requirements. The plan is to establish a network of partners across Europe to help support sales, marketing, distribution and aftersales.”

Direct shipment

The Ford bikes will be available from Meghna with 0% import duty on direct shipment basis or ex- Direct365 UK warehouse as will the cycle accessories.

More information will be available at the forthcoming Taipei International Cycle Show on the Dahon stand.

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