Next Trade Show Cancelled
BRNO, Czech Republic – Following last week’s news of Messe Munich pulling the plug on ISPO Bike; also the Bike Brno 2013 edition, scheduled for 7 – 10 November, has been cancelled.
“The current market situation seriously affected our exhibitors marketing budgets and their possibilities to be present at Bike Brno,” explains Jiří Kuliš, CEO of Bike Brno organizer BVV Trade Fairs Brno.
Changing ordering cycle and oversupply
“The bicycle industry faces changes in the ordering cycle for bikes of the new Model Year; oversupply as well as a rise of new distribution channels. This makes it more difficult for exhibitors to reach a consensus on the show dates, the nature of the event and their own presentation.”
“It is not our intention to slide down to the level of a mere sales exhibition attended by local retailers”, stipulated Jiří Kuliš. “We have not given up the Bike Brno fair. I am confident that the bicycle market will recover and we will be able to organize Bike Brno again.”
For many years Bike Brno was regarded as an important trade show and the gateway for Eastern European production companies to the attractive markets in Western Europe.
“We regret that we can’t offer the Czech cycling fans a comprehensive exhibition showing the best brands and innovations in this sector despite numerous negotiations with key bicycle companies,” commented co-organizer and founder of the event Karel Stárek on the news of the cancellation of the 2013 edition.
However, cycling as a theme will not disappear from the Brno Exhibition Centre. Supporting events such as the Bike Trial Championship of the Czech Republic, BMX&MTB Freestyle Show or Bike Conference will be part of the SPORT Life fair. This event is scheduled for November 7 – 10.