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Discussion Started on Future Taichung Bike Week

Shows & Events

TAICHUNG, Taiwan – The low cost product manager’s event called the Taichung Bike Week enjoys a growing popularity among exhibitors; about 20% more this year. Visitor numbers remained stable; estimated is that about 4,500 people visited the event last week. Although the date for 2017 has been set, the new schedule for the Taipei Cycle Show in 2018 raised lots of discussions on the future of Taichung Bike Week.

Discussion Started on Future Taichung Bike Week
‘For Taichung Bike Week the focus is OEM and will continue to do so,’ says organizer Steve Fenton – Photo Bike Europe

For 2017 the Taichung Bike Week is scheduled in the same week as this year: 17 – 20 October 2017. “For Taichung Bike Week the focus is OEM and we will continue to do the best we can to cater for them,” says show organizer and Pro-Lite CEO, Steve Fenton pointing out to the 488 exhibitors, 20% plus compared to the 2015 edition.

The addition of a new location, the Lin Hotel, meant that five 5-star hotels accommodated the Taichung Bike Week this year, next to the Tempus, the Evergreen, the Splendor and the Millennium Vee.

Fifth hotel

The addition of the Lin hotel as the fifth location to the list had a less positive side effect as well. With the reports on the slow US market exhibitors were expressing their worries on the lack of show ‘buzz’ especially on the opening day. However on Wednesday and Thursday the hotel banquet halls and rooms filled up with product managers again as expected.

Dates Taipei Cycle Show

During the Taichung Bike Week there was a lot of talking among the visitors on the announcement of TAITRA and TBA to move the Taipei Cycle Show dates in 2018 to end October. For many visitors and exhibitors it means they will have to make a choice to attend one or the other.

Steve Fenton made a clear statement on the future of Taichung Bike Week, “The whole concept is to keep costs down and do business. Merging the two shows make no commercial sense whatsoever, all it will do is inflate the cost of doing business.” However, talking to lots of exhibitors it became clear that in particular the ones from Taiwan will decide for participating Taipei Cycle in 2018.

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