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Final Call for World Cycling Forum Participation

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DOETINCHEM, the Netherlands – This is the final call for industry peers that want to take part in the World Cycling Forum which is about how the cycling industry is to play its vital role in the fight against climate change. This 2-day congress takes place on 4 and 5 June 2019 in Rotterdam, the Netherlands. There’s a huge interest from Europe, North America as well as Asia for this 2nd World Cycling Forum but there are still seats left.

Final Call for World Cycling Forum Participation
Join us for a unique opportunity to learn from and connect with key industry figures and leading global organizations who will explore bicycle industry’s sustainability potential. – Photo WFSGI

The World Cycling Forum is organized by the World Federation of the Sporting Goods Industry (WFSGI) and Bike Europe. It is taking place at a unique and inspiring location; the former cruise liner ss Rotterdam. Registration for one of the seats that are left comes on a first come, first serve basis. The World Cycling Forum entrance fee stands at 850 euro for WFSGI Members (including cocktail party, BBQ dinner, 2x lunches and coffee breaks). Bike Europe subscribers: 1,050 euro; others: 1,250 euro (all excluding VAT).

Participants are offered the opportunity to visit the Cycling Laboratory of Delft University of Technology (TU Delft). They will be taken on a guided tour by university experts on the morning of June 6, following the conclusion of the second day of the Forum. Here they can get acquainted (free of charge) with the science behind making bicycles and bicycle products better, faster and more advanced.

Business aspects of sustainability

That there’s a vast interest for the World Cycling Forum is because it is the first conference that addresses the profound consequences of the fight against climate change for the cycling industry. What’s presented here by specialists and representatives from other industries as well as from organizations operating on a global level, will help guide you and your company on how to connect to the business aspects that come with linking cycling to sustainability goals. Goals that can only be met through radical changes. Like doubling the modal share of cycling in the world’s biggest cities. These grand ambitions put the bicycle industry at the core of sustainable development. Join us for a unique opportunity to learn from and connect with key industry figures and leading global organizations who will explore the bicycle industry’s sustainability potential throughout the two-day Forum.

Questions addressed

The World Cycling Forum will answer the following big questions:

  • What are the most important future trends within mobility, and the expected changes on how people will approach and appreciate the mobility system of the future?
  • What are the economic, environmental, health and other benefits that come with greatly increased use of bicycles in urban environments?
  • Will you in the very near future sell bicycles, or maybe sell health?
  • How can companies start the transformation process for reaching a responsible & ethical production as well as environmental friendly and responsible products?
  • With cities shifting away from cars and bicycles becoming cornerstones of urban mobility; how is this driving new product categories, and what does this mean for today’s deep and entrenched supply chains?

Bike Europe subscriber? Get CHF 200 discount on the regular price with the special registration code: wcf-bikeeurope-2019. Register here for the World Cycling Forum 2019.

World Cycling Forum audience

The World Cycling Forum will have an audience of over 200 CEO’s, COO’s, MD’s and decision makers of (electric) bicycle makers, parts makers, distributors as well as retail chains and retail organizations. The upcoming World Cycling Forum, taking place on June 4 and 5 in Rotterdam, the Netherlands, features an impressive line-up of keynote speakers. The speakers-list includes representatives from the World Health Organization, from Decathlon, Vittoria Industries, the Mayor of London’s Office, the World Employment Confederation, Technical University of Delft, University of Cambridge, CONEBI, University College London/, as well as world experts on future urban mobility. The Forum’s Agenda also includes Q&A and wrap-up sessions. Moderator of the 2-day International conference is Marc ter Haar, strategic relationship director at Ernst&Young, the Netherlands.

Click here to register for the World Cycling Forum 2019

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