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Eurobike Organizers Claim Show Attracted 7 Percent More Trade Visitors (video)

Shows & Events

Eurobike Organizers Claim Show Attracted 7 Percent More Trade Visitors (video)
Eurobike 2019 had more companies from Eastern Europe, Asia; notably India as well as Cargo bike companies. – Photo Bike Europe

FRIEDRICHSHAFEN, Germany – Despite the frequently heard conclusion among exhibitors that last week’s Eurobike has been visited by fewer dealers, the show organization reports that the number of business visitors has nevertheless increased. Compared to last year the number of business visitor increases by 6.6 percent to 39,834. Also 21,240 bike fans visited the 28th Eurobike during last Saturday’s Festival day.

As indicated in Bike Europe’s Eurobike review, which is also in this newsletter and website, the 2019 Eurobike was visited by a lower number of dealers. However, this was offset by a larger number of marketing, product and purchasing managers. At least, that was the assessment of various exhibitors. In addition, Bike Europe also noticed that, for example, Europe’s biggest in e-bikes, Accell Group, which did not exhibit for the first time this year, was present with many of its staff to do business at the show with the about 1,400 exhibitors. Among them more than ever before companies from Eastern Europe, including Russia as well as from Asia; with a significant number from India.

‘Powered by electrification trend’

“Eurobike 2019 was an innovation-driven mobility show, where manufacturers from all over the world shined a spotlight on the bike and all its components as a sports vehicle and sought-after mode of transport. Established exhibitors and large numbers of new companies all demonstrated the current upbeat mood on the market with their products. Powered by the particular impact of electrification, it was made very clear in Friedrichshafen that the bike will play an increasingly important role – whether in town or country, for leisure or the daily commute,” said Klaus Wellmann, CEO of Eurobike organizer Messe Friedrichshafen.

Showgrounds filled to capacity

Next to close to 40,000 visitors Eurobike 2019 also counted 1,345 media representatives. They came from 99 countries. The world’s biggest bike industry trade fair filled the showgrounds to capacity with the latest drive systems, equipment and services.

“Our Mission is to provide exhibitors and trade visitors the best-possible opportunities to conduct business. I’m delighted that Eurobike 2019 has met the high expectations and that both manufacturers and trade visitors rate their participation or visit as positive,” said Stefan Reisinger, Head of Eurobike.

Eurobike 2020

The date for next year’s Eurobike has been set already. The 29thedition of the Friedrichshafen show takes place from Wednesday 2 to Saturday 5 September 2020. More at

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