Fox Factory has sold its Marucci Sports division to Squared Up Holdings for $225 million; the company said it applies $200 million in cash from the transaction to pay down its debt.

There are still no larger signs of recovery at the publicly-traded Fox Factory Holding Corp. In its second sales quarter 2026, the US-based suspension expert posted net revenue of USD 358.12 million (€309.82 million). Compared to the same period last year, this represents a 4.5% decline. Sales remain weak in the company's bicycle component division.

The sales performance of the Specialty Sports Group unit at Fox Factory, which includes its bicycle business, decreased 0.4% to $509 million (€431 million) in 2025. "This reflects both lower diamond-sports products and bike sales and was primarily due to reducing inventory levels in all channels in response to market-wide economic conditions," said Fox Factory CEO Mike Dennison.

DULUTH, United States - Fox Factory has reported its third-quarter results, and while they're right on par with the company's projected net sales for FY2025, the results show the company's second-quarter momentum has slowed. This is mainly as a result of the sales slowdown in the bicycle and e-bike segment.

DULUTH, United States - American component manufacturer Fox Factory Holding Corp. is reporting strong results for its 2025 second-quarter sales, a growth spurt it's attributing to the stabilising bicycle industry. Sales are doing especially well in the company's Specialty Sports Group division, home to its bicycle and e-bike product lines, including Fox, Marzocchi, RaceFace, Easton and Ride Concepts.

DULUTH, USA - The industry's ongoing channel inventory recalibration and, to a lesser extent, lower end-consumer demand are reflected in the 2024 results published by Fox Factory Holding Corp. Bicycle product sales under the Specialty Sports Group (SSG) umbrella were down in 2024 but briefly hiked by 8.3% in Q4.