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50% of the e-bike buyers have already made their choice early on when they enter a shop. – Photo Bike Europe

European study outlines customer journey of e-bike purchases

AMSTELVEEN, the Netherlands - A new study reveals big changes of the buying behavior of European customers at the IBD. In the Netherlands and Belgium...

Sports e-commerce vendor Signa Sports United is currently looking to clear excess inventory, putting significant pressure on gross margins and cash flow. – Photo Shutterstock

Sales drop for online vendor Signa Sports United

BERLIN, Germany - Bicycle, outdoor and team sports e-commerce vendor Signa Sports United reports a year-on-year 23.5% sales-drop down to €195 million...

The bicycle category will get a more prominent position at Sport 2000 GmbH stores. – Photo Sport 2000

Sport 2000 GmbH to put bicycles accessories upfront in its stores

MUNICH, Germany – The German branch of retail giant Sport 2000 GmbH announced that it integrate the product category bicycles more prominently in its...

“In terms of digitization and automation we are way ahead in the bike industry right now," says Rebike co-founder and COO Sven Erger.

E-mobility provider Rebike scoring on refurbishment market

KEMPTEN, Germany - Starting just five years ago with an online market place for buying and selling second-hand premium e-bikes, today’s business of...

Cowboy co-founders Tanguy Goretti (left) and Adrien Roose (right) aim to increase the brand’s retail and service presence across the continent with the new partner model. – Photo Cowboy

Cowboy builds international IBD network for sales and improved service

BRUSSELS, Belgium – Direct to consumer e-bike brand Cowboy is increasing its offline footprint to offer additional retail and service solutions for...

In April, Alltricks opened its seventh store in the Décathlon Campus in Villeneuve d’Asq. – Photo Alltricks

Pure-player Alltricks exceeds €200 million in sales

MONTIGNY-LE-BRETONNEUX, France – Alltricks, the omni-channel pure-player, has reported a turnover of €219 million in 2022. This represents a 30%...

In an era of supply chain disruption, more companies are likely to turn to nearshoring as an element of de-risking and speeding up their supply chain strategies. - Photo Shutterstock

McKinsey-WFSGI study reports industry braces for headwinds

ZURICH, Switzerland - Rising costs, the looming threat of larger recession, low consumer confidence and continuing operational challenges are set to...

E-bike riders in the Netherlands are getting younger as the GfK monitor shows. – Photo Stella

Replacement market to give boost to German e-bike sales

BERLIN, Germany – In addition to the regular market for e-bikes, the replacement market is becoming increasingly important in Germany. No less than...

Despite an overall “softer than expected” performance in the cycling division, Halfords saw a seasonal rise in kids bikes in Q3 – Photo Shutterstock

Halfords Q3 results show trend reversal in UK bike sales

REDDITCH, UK – In its latest financial statement, UK bicycle retailer Halfords reports that cycling sales have dropped to pre-covid levels. Despite...

2022 comes to an unnerving close for the bike industry

2022 comes to an unnerving close for the bike industry

ZEIST, The Netherlands - 2022 continued on a high for e-bike and bicycle manufacturers and retailers as the pandemic continued to push demand. But as...