Jan-Willem van Schaik

As the bicycle industry strives to better synchronise supply chains with market demand, access to reliable market intelligence has become increasingly important. The Global Bicycle Purchasing Index (GBPI) addresses this need by providing sourcing insights and a medium-term market outlook through an indicator that anticipates future industry trends. In a conversation with Bike Europe, Orbea Supply Chain Chief Officer Pablo Trujillo, explains how they manage the challenge of forecasting.

Messe Frankfurt has taken up the challenge of getting the derailed Eurobike back on track. The once-leading platform for the e-bike and bicycle industry has lost its glamour in recent years. "A key topic that emerged from the more than 50 industry expert interviews we conducted was Eurobike's lack of focus," Philipp Ferger, manager of Eurobike organiser Fairnamic, told Bike Europe in an exclusive interview. "Our first step was to put up an advisory board — a regular vehicle to exchange views with the industry for many trade shows at Messe Frankfurt."

In close partnership with industry organisations such as Shift Cycling Culture as well as industry leaders, Canyon initiated the development of the Supply Chain Code of Conduct. For this process, expertise on human rights due diligence and environmental responsibility was also brought together.

In response to industry requests, the Eurobike organiser, Fairnamic, has decided to move the show back to the first week of September, starting in 2027. This was announced after the Eurobike advisory board convened yesterday in Frankfurt to discuss the results of around 50 industry interviews and the feedback from a customer survey. And the new date is not the only change to the concept of the once-leading industry show.

A dispute has arisen between Rotor Components and its majority shareholder, Lanxi Wheeltop. A press release about the financial difficulties at Rotor Components was sent out by the Spanish company in early May and picked up by several national media outlets. Soon after these publications, Lanxi Wheeltop denied that Rotor Components faced any financial problems in a conversation with Bike Europe.

The e-bike regulation issue leads to even more heated discussions in the United States than in Europe. Keeping all 50 states aligned is a big task for PeopleForBikes, and within the industry, differing interests regularly lead to friction. The topic was even announced as the phantom menace at the recent Bicycle Leadership Conference. What insights can Europe and the US gain from one another?

Sales at Taiwan's third largest bicycle manufacturer Ideal Bike Corporation, follow a similar trend as the country's two other main producers Giant and Merida. In January, sales suffered a sharp 53% year-on-year decline; in February, they saw a 17% decline, followed by another 31.4% decrease in March. Even though these three companies' sales continued to decline by double digits compared to January-March 2025, they appear to have shifted into the lowest gear.

A strong industry ecosystem thrived in Taiwan's bicycle industry for decades, enabling the successful launch of start-ups like Hyena. This ecosystem was damaged during the inventory crisis and Hyena CEO Charlie Chuang is calling for a rebuild of this system. Today, his company is one of the few Taiwan-based full e-drive system suppliers serving American and European customers.

The China Cycle Show 2026 can count on more international interest than before. Driven by the sports market and the country's fifteenth five-year plan (2026-2030), local manufacturers have recognised the value of brand building, a trend quickly being adopted by other categories. The nation's shop window to the rest of the world showcases the progress of its bicycle industry.

Volatile trade policies, a challenging market environment, unfavourable currency effects and intensified competition shaped Bosch Group's 2025 financial results. Against this backdrop, their expectations for 2025 have not been met, and sales revenue rose slightly by 4.1% after adjusting for exchange-rate effects. Bosch eBike Systems CEO Claus Fleischer gives insight into what this means for the e-bike industry.