Rosie Burgin

The UK's bicycle industry has launched a new safety trust mark designed to help consumers identify compliant e-bikes while protecting reputable manufacturers and retailers from growing competition with illegal and unsafe products.

As 2027 gets set to be one of the most interesting on the international trade show scene, one of the rising stars, Cyclingworld Europe has stated its intentions for next year. Friday will become a full exhibition day as the event in Düsseldorf responds to strong demand from both the industry and the trade while maintaining its identity as a consumer-focused event. The event will take place from 12 to 14 March at Areal Böhler in Düsseldorf.

Artificial intelligence is rapidly changing how businesses handle data. AI tools can now map fields, convert formats, and identify inconsistencies. For many industries, including the bicycle industry, this raises an important question: if AI can manage, translate and interpret data automatically, do companies still need to invest in digitalisation and industry standards?

A new owner for the Accell Group is one step closer today. The German anti-trust authorities have cleared plans by the Singapore-based investment company, DuTech Group, to take over the Dutch bicycle manufacturer. Accell reports that it is "very happy and positive" about the developments.

Italy's Fantic Group has outlined a new international strategy for its Cycling Business Unit, centred on strengthening the distinct positioning of its Fantic and Bottecchia brands while integrating operations to improve efficiency and improve product development. The strategy also aims to accelerate growth across key international markets.

Industry association, European Cycling Industries (ECI), has set out a comprehensive framework for tackling the growing challenge of non-compliant e-bikes in Europe. In a new white paper, it distinguishes between different forms of non-compliance, including technical breaches of the EPAC standard, customs and trade fraud, and downstream tampering. These issues require targeted enforcement rather than blanket restrictions on compliant e-bikes, the industry organisation argues.

Where last year's Women in Cycling event at Eurobike centred on the industry's gender pay gap and the launch of new national networks, this year's programme opened with a freshly released market study and pushed the conversation onto a harder question: what should manufacturers and retailers actually do about the €950 million the bicycle industry is potentially missing out on.

"We want to stay on top of innovation, and we love to be leading," Avinox's Product Experience Director, Ferdinand Wolf, told Bike Europe on the final business day of Eurobike. True to his word, the Chinese drivetrain maker surprised many with the launch of its MG concept motor during the tradeshow. The progression from a shared outdoor booth in 2024 to one of Hall 12's defining exhibitors in 2026 marked a shift in how the company is positioning itself as a long-term industry player.

Brompton has brought in two new strategic investors as the British folding bike manufacturer looks to accelerate international expansion following a challenging period for sales. Decathlon Pulse, the investment arm of Decathlon, and Shanghai-based BA Capital have each acquired minority shareholdings through a secondary liquidity transaction, becoming long-term strategic partners while leaving Brompton's ownership structure and management unchanged.

UK retailer Halfords reported a recovery in its cycling business for the financial year ended 3 April 2026, with cycling like-for-like sales increasing 6.4% as the British bicycle market showed signs of improvement after several difficult years.