義大利子公司更名Pon.Bike Italia打入市場
義大利,瓦爾波利切拉(VALPOLICELLA)-Pon子公司Focus Italia Group新名稱為Pon.Bike Italia,該荷蘭自行車龍頭在買下這間義大利公司後,最後階段是品牌再造。

義大利,瓦爾波利切拉(VALPOLICELLA)-Pon子公司Focus Italia Group新名稱為Pon.Bike Italia,該荷蘭自行車龍頭在買下這間義大利公司後,最後階段是品牌再造。

西班牙,馬利亞維亞(MALLABIA)-參觀自行車製造商Orbea S. Coop.時,一抵達總部便可看出他們有多麼深根在地,他們的母語是巴斯克語(Basque),第二外語是英文。Bike Europe在造訪該公司位於Mallabia的總部及工廠時,也發現這間巴斯克自行車製造商與國內外競爭者截然不同之處。

瑞典,斯德哥爾摩(STOCKHOLM)-2023對自行車行業來說是很硬的一年,供過於求、爆倉又加上消費需求減少,讓情況雪上加霜。Mips AG、GoPro Inc.和BikeBeat & Sports GmbH去年的財報,更清楚看到去年艱困的市場環境。不過,第四季的結果似乎讓人看見一道曙光。

德國,比勒費爾德/慕尼黑(BIELEFELD/MUNICH)-根據一份破產程序的中期評估報告,在Internetstores Group宣佈破產之後,他們尚未收到任何整體收購報價。這也讓人擔憂該公司旗下品牌往後是否能繼續經營,且可能面臨裁員風險。

OSAKA, Japan - The financial consequences of high inventory in the market accelerated in the fourth quarter of last year for bicycle and parts manufacturers. Shimano even reports a year-on-year decline of 24.6% in revenue and a 52.3% drop in net profit. The figures Shimano projected for 2024 don't show a positive picture either.

VITORIA-GASTEIZ, Spain - Bike manufacturer BH Bikes Europe S.L is one of the traditional bicycle suppliers from the Basque Country. BH stands for 'Beistegui Hermanos', which translates to 'Beistegui brothers'. The company was founded in 1909 with the production of revolver guns. 14 years later, they began manufacturing bicycles. Today, the fourth generation of the family, Javier Beistegui, is at the helm.

STOCKHOLM, Sweden- For the bicycle industry 2023 has been a tough year with over-supply and full warehouses clashing with a dropping consumer demand. Taking a look at the 2023 financial results of Mips AB, GoPro Inc. and BikeBeat & Sports GmbH it becomes clear that last year has been indeed challenging. But the fourth quarter results seem to suggest there is some light at the end of the tunnel.

BATH, England - Cycling marketing agency Shift Active Media's inaugural 'What's Next?' report in 2023 which uncovered the value of marketing investment during a downturn is returning this year with a webinar to launch the new findings. Aimed at enabling cycling brands to navigate the challenging landscape in 2024, the webinar presented by CSO Doug Baker is open to the whole cycling industry.
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BIELEFELD, Germany - In the aftermath of the announced insolvency, no offers have been made for the Internetstores Group as a whole, an interim assessment of the insolvency proceedings has revealed. This raises concerns about the continuity of the brands under the Internetstores Group umbrella, potentially putting numerous jobs at risk.

VALPOLICALLA, Italy - Pon.Bike.Italia is the new name for Pon's subsidiary formerly known in the market as Focus Italia Group. The rebranding is the final stage in the take-over of the Italian distributor by the Dutch industry giant.

BARCELONA, Spain - Unno S.L. (known as Unno Bikes) is a high-end MTB carbon manufactory created by Cero Design. Among others, this agency focuses on the two-wheeler sector combining "design, engineering, simulation, composites, prototyping and testing" under one roof.

LUDHIANA, India - Indian bicycle OEM HMC Hive, a Hero Motor Company, has forayed into contract manufacturing with the signing of a €33 million partnership contract with Ridley and Eddy Merckx owner Belgian Cycling Factory (BCF). Under the contract, the HMC will supply 50,000 bikes and components for BCF over the next three years.

荷蘭,海倫芬(HEERENVEEN)-Accell Group於上週宣布合併兩間工廠,以提高生產效率和永續性。不過,該集團發言人向Bike Europe證實他們尚未制定出此現代化項目的投資計畫,他們表示:「我們目前在分析所有選項。」

西班牙,馬德里(MADRID)-西班牙自行車製造業今年進度不錯,雖然官方數據顯示去年較前年減少,但在去年底還是可立即看出,2023年對該國自行車行業來說仍是表現不錯的一年。

比利時,布魯塞爾(BRUSSELS)-位於布魯塞爾的貿易協會兼行業遊說組織Cycling Industries Europe(CIE)宣佈該組織創辦執行長Kevin Mayne將在今年退休。Mayne是業界最知名的政治人物之一,他將在下半年完成交棒後卸任,近期將舉辦選拔程序選出接班人。
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MADRID, Spain - Bicycle manufacturing in Spain was well on track last year. Official statistics show a decrease in 2023 compared with 2022. However, at the close of the year, it became immediately evident that 2023 was a very good year for the Spanish bicycle industry.