Market Reports

2023 challenges European e-bike markets

2023 challenges European e-bike markets

Undeniably European e-bike sales took a step back last year. In 7 European countries who already reported their market statistics for 2023, the total...

According to a study by the French association Vélo et Territoires, bicycle use increased by 5% in France by 2023, especially in the big cities. - Photo Cycling Montpellier

Like many countries in Europe, the French market recorded losses in...

PARIS, France - After four years of strong growth, the French market value of bicycle, parts, and accessories combined decreased by 5.5% in 2023....

Alongside (e-)cargo bikes, sales of (e)folding bikes like those offered by Viennese bicycle supplier Vello also shifted up a gear in 2023. – Photo Vello Bike

E-bikes take the lead in tough Austrian bike market

VIENNA, Austria - Even though the Austrian 2023 bicycle market recorded a double-digit drop in both volume and value sales compared to the previous...

With a growing e-bike market and a consumer preference for instore shopping, local brand Cowboy opened a brand store in Brussels in 2023. – Photo Cowboy

Belgian bicycle market drops 18% in 2023

BRUSSELS, Belgium - In Belgium, over 18% fewer bicycles were sold in 2023. Sales decreased from nearly 700,000 to 569,605 units, according to figures...

VeloStrana is one of the leading chains of bicycle shops in Russia with 16 store in 11 cities. - Photo Velostrana

How is the Russian bicycle market faring?

MOSCOW, Russia - With Western sanctions and the ever-growing isolation of Russia in the international arena, serious pressure is being put on the...

Despite losing retail market share, IBDs in Switzerland saw turnover from repairs increase in 2023. – Photo Peter Hummel

Speed pedelec trend gives Swiss market glimmer of hope

AARAU, Switzerland - This Swiss bicycle market developed in 2023 in line with other European countries. After the sales peak in 2020-2022, the market...

“We believe that 2024 will be a slow to stable year, but we expect a recovery in 2025,” said Piero Nigrelli, director of ANCMA’s bicycle sector. – Photo ANCMA

Italian bicycle market closes 2023 with 23% decline in sales

MILAN, Italy - The 2023 bicycle market in Italy closed with a 23% year-on-year decline in sales volume. Italy's bicycle industry association ANCMA...

All former top-10 exporters lost huge volumes in 2023. - Photo Shutterstock

Bicycle import in Europe drops to lowest level in decade

BRUSSELS, Belgium - The bicycle industry is eagerly waiting better times. Although some insiders noted slight changes in the market in a positive...

E-bike and bicycle sales in Germany are still on a high level. Next year there will be more e-bikes and bicycles than inhabitants. – Photo ADFC

German bicycle market defies negative consumer confidence

BERLIN, Germany - Bicycle production and sales in Germany attained very high levels in 2023, comparable to the bicycle boom in 2020. Despite the...

With manufacturers including Bike Fun International, the Czech Republic produces a lot of e-bikes for exports. – Photo BFI

Lean year for e-bike sales and production in Czech Republic

PRAGUE, Czech Republic - Early in 2023, the Czech market already reported full warehouses and uncertain sales conditions. This pattern continued...