Production

VILLORBA, Italy - Cicli Pinarello is opening a new subsidiary in Shanghai to directly manage its operations in the growing Chinese market. Pinarello China Ltd will be the group's fifth directly managed subsidiary, joining existing operations in the United States, United Kingdom, Switzerland, and South Africa.

As the European bike industry adjusts to post-boom market realities, manufacturers face fluctuating demand, excess inventory, and pressure to optimise operations. Flexible, scalable assembly solutions are key to adapting production capacity up or down—ensuring resilience and efficiency in an unpredictable market.

With a rich heritage in bicycle manufacturing and an ambitious international mindset, Polygon Bikes of Insera Sena is returning to Europe with a fresh strategy. After successfully expanding into American and Australian markets, Polygon is now actively recruiting across the European continent and has a lot to offer in return.

COLOGNE, Germany - The Global Bicycle Purchasing Index (GBPI) is a new, global analysis tool for the bicycle industry. The aim is to provide regular insights into early market dynamics and trends, and thus enable well-founded decisions along the entire value chain. The GBPI is a joint initiative of Bike Europe, Eurobike organiser Fairnamic GmbH and the Institute for Retail Research IFH Cologne.

Bicycle manufacturers face increasing demands for flexibility, quality, and cost-efficiency as the industry evolves. The need for smarter, more reliable production solutions is greater than ever. How can manufacturers keep pace with these changes while maintaining high standards? Recent advances in automation and process integration offer compelling answers.

After strategically expanding last year with a new factory in Vietnam to boost production capacity and enhance global compliance—especially for the European and U.S. markets—Ananda has now upgraded its Wuxi factory in China with advanced testing and assembly equipment. This facility, one of Ananda's five global factories, produces the majority of the company's e-bike systems.

TAIPEI, Taiwan - Human rights have become a key issue in industrial practices, progressing from a moral inclination to a regulatory necessity. This change is also taking place in the bicycle industry. The issue came to the forefront earlier this year when allegations of mistreatment of migrant workers in the Taiwanese bicycle industry surfaced. The Taipei Cycle show in March offered Bike Europe the opportunity to take stock of what is currently at play in Taiwan.

TAICHUNG, Taiwan - The countryside just north of Taichung houses one of those smaller, high-tech companies which characterise the bicycle industry supply chain in Taiwan. The family company Ora Engineering was founded in 1996 as an innovator in the metal forming and welding industry. Today the company supplies a range of frames, parts and components, particularly in titanium, to the global market with an export share of 98%.

TAIPEI, Taiwan - Two Chinese battery manufacturers, Phylion's subsidiary Joycube and Greenway, told Bike Europe of their intent to open factories in Hungary during this year's Taipei Cycle show. As e-bike sales begin to dominate in key European markets and new battery regulations come into force, localised manufacturing and servicing have become a key focal point.

HANNOVER, Germany - At the April industrial engineering trade show Hannover Messe 2025, Giant Group and Siemens announced their collaboration to produce a new generation of performance e-bikes and road bikes.