瑞士，瓦萊州（VALAIS）－「我們想要顛覆現狀。」這是前Stromer共同執行長Tomi Viiala新計劃的明確目標。他與一群頂尖夥伴攜手合作，創立全新品牌Viiala，欲推動自行車產業的創新高度。其電動自行車及高速電輔車系列預計會於2028年上市，將搭載航太級技術並獲鐘錶產業的支持，因此價格也相對高昂。自行車產業是否已準備好迎接這一波創新？

越南，平陽省（BINH DUONG）－過去10年來，鮮少有東南亞國家的自行車製造業能像越南的這般迅速成長。在有善的外交政策及蓬勃經濟發展之下，該國自行車製造業正大幅成長，不過此景是否能在瞬息萬變的市場局勢中延續，仍有待時間驗證。

台灣，台中－2025年對Belgium Cycling Factory（BCF）而言是重要的一年。從收購Nukeproff、成立BCF UK，到其贊助車隊首次贏得環法自行車賽冠軍，該公司正迅速擴張。

荷蘭，宰斯特（ZEIST）－本月最新發布的全球自行車車架市場數據顯示，未來七年整體預期為成長趨勢，（電動）自行車的車架材料及技術應用也會更加多元化。

EINDHOVEN, the Netherlands - Shimano announces that Marc van Rooij, president of the Shimano Europe Group, will leave the company by the end of 2025. Van Rooij has worked at Shimano for over 34 years in various management positions, including Shimano Benelux, Shimano Europe and Shimano Europe Holding. He has been president of the Shimano Europe Group since 2009.

TAICHUNG, Taiwan - The 2025 Taichung Bike Week did not bring the hoped-for signals of market improvement. Overnight rooms in the organising hotels were still available shortly before the event started, and exhibitors were looking at empty agendas on the opening day. There is a growing awareness among insiders that the industry needs structural changes, and fears that current market uncertainty will soon reach a boiling point.

STUTTGART, Germany - German Shimano distributor Paul Lange GmbH & Co. (PLG), a "leading importer and service partner" for Germany and seven other European countries, has absorbed Shimano Europe's custom bikewear brand Milremo. With this move, Paul Lange expands its portfolio "and reaffirms its commitment to providing customers with top-tier quality and comprehensive service in the future." No details were provided on the selling price.

GIRONA, Spain - Rotor Bike Components has launched new wireless electronic groupsets for gravel and MTBs. Known for its high-end components, the Spanish company is adopting a different course with the new product range named Rotor Uno. "With Rotor Uno, we are aiming to challenge the status quo of the mainstream market," confirmed Rotor CEO Jose Garcia Alegre during the launch at this year's Sea Otter Europe.

GLIWICE, Poland - EMBS assembles several million battery packs a year for a multitude of applications from its location in Poland. Having recently transferred in ownership from UK chemical conglomerate Johnson Matthey to German company Prettl Group, the battery manufacturer has a renewed focus on expanding its e-bike battery customer base in Europe.

BRUSSELS, Belgium - Bike leasing has the power to transform Europe's mobility landscape, according to a new white paper from Cycling Industries Europe (CIE) and CONEBI. The report argues that including company bike leasing schemes in European Union policy frameworks could accelerate the EU's transition to clean mobility by reducing CO2 emissions, while driving economic growth and improving public health.

ZEIST, The Netherlands - The international bicycle industry, once heralded as a long-term growth story thanks to the e-bike boom, now finds itself grappling with uncertainty. Tariffs, shifting trade flows, regulatory ambiguity and fragile consumer demand are reshaping strategies across the value chain. In Bike Europe's Industry Insider series, four leading manufacturers — Bosch eBike Systems, Schwalbe, Bafang and Velo —paint a picture of an industry both challenged and transformed, where resilience increasingly depends on innovation and adaptability.

ZEIST, the Netherlands - Data on the global bicycle frame market published this month shows an overall predicted growth pattern over the next seven years, with increasing variation in the materials and technology used to produce bicycle or e-bike frames.

VALAIS, Switzerland - "We want to disrupt." That is the clear goal of the new project by ex-Stromer co-CEO Tomi Viiala. Joining forces with an elite set of partners, he is launching a new brand, Viiala, to push the current boundaries of innovation within the bicycle industry. The e-bike and speed-pedelec range hitting the market in 2028 will have a price tag to match its space-based technology and watch-industry backing. Is the bicycle industry ready for a giant leap?

比利時，布魯塞爾（BRUSSELS）－Cowboy於8月4日完成2024年財報，並延遲一個月後才發布，顯示該公司因獲利減少尚努力尋找新的資金來源。同時顯示出，近期召回事件對該公司的財務造成影響。

香港－摺疊自行車公司Dahon Tech（02543.HK）上週正式在香港交易所掛牌上市，甚至被該資本市場視為2025年的「明星股」。第一天交易日以每股67.5人民幣開盤，較上市價格49.5人民幣上漲36.4%。當日高點及低點分別是69人民幣及56.4人民幣，收盤價每股60人民幣。午盤成交量675.37萬股，成交金額達4.55億人民幣。

德國，慕尼黑（MUNICH）－儘管今年德國國際車展（IAA Mobility）試圖將焦點延伸至多元交通工具，不過現場仍是汽車產業主導，而自行車產業在其中則顯得格外顯眼。美國媒體《Politico》於活動中主持一場主題為「多元交通工具重要性」的演講，Riese & Müller執行長Sandra Wolff當時表示：「德國不只有汽車產業，自行車和大眾運輸業也都具備實力，應該獲得政府的支持及公平的競爭環境。」

奧地利，維也納（VIENNA）－奧地利兒童自行車供應商Woom GmbH 2025年上半年財務表現亮眼，成功延續增長勢頭。今年上半年交出的成績單是該公司自2013年成立以來表現最好的半年，其營收達9,010萬歐元，年增41%。

Źródła, Poland - From their shared base on the outskirts of Wrocław, Ecobike and Mobility One have built a two-track operation: a consumer-facing brand and a production partner for external labels. It's a set-up that, in export manager Krystof Dobrowolski's view, plays to Poland's growing strengths as a hub for bicycle manufacturing while staying true to Ecobike's family roots.

ATHENS, Greece - A coordinated raid by the European Public Prosecutor's Office in June 2025 has resulted in the arrest of six individuals, the seizure of 2,435 shipping containers and an estimated €250 million worth of e-bikes, textiles and footwear. Customs officers were among those arrested. Since the raid, Greek customs authorities have reported higher compliance, with importers at the port of Piraeus declaring similar goods at prices closer to their actual value.

TAICHUNG, Taiwan - 2025 has been a big year for Belgian Cycling Factory (BCF). With the company's acquisition of Nukeproof, launch of BCF UK and first-ever Tour de France win for a BCF-sponsored team, the company has had a period of rapid expansion.