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Everything about dealer show

  • ZEG dealers made their way to Cologne for this year’s ZEG house show. – Photo Bike Europe
    Corona virus24 Aug 20

    ZEG chairman: "MY21 sales will be good, but not as good as MY20"

    COLOGNE, Germany - "I'm a little bit nervous for 2021, but 2020 was ok," was the summary of Zweirad Einkaufs Genossenschaft eG (ZEG) chairman Georg Honkomp as this year's extended dealer show event came to an end. In a year like no other, how is the German bicycle cooperative anticipating future developments?

  • The ZEG house show for 2021 has kicked off in Cologne, Germany with debutant Accell also present with brands Ghost, Haibike and Winora. - Photo Jo Beckendorff
    Accell Group13 Aug 20

    ZEG exhibition 2020: Accell Group joins the ranks

    COLOGNE, Germany - From 11 to 23 August German biggest dealer cooperative, Zweirad Einkaufs Genossenschaft eG (ZEG), invites its IBD partners to its traditional house show. A new addition this year is the Accell Group. Europe's largest premium bike supplier with its German brands Ghost, Haibike, and Winora have been added as a contract supplier to ZEG's wide product portfolio.

  • Is Trek’s and Specialized’s new show strategy again turning upside down the international show schedule? – Photo Bike Europe
    conferences31 Jan 17

    Trek Europe Will Not Follow US Dealer Show Schedule

    AMERSFOORT, the Netherlands - In Europe Trek will continue to organize its dealer shows in the same time window as before; contrary to the Trek World event in the USA. Last week Trek announced to move its Trek World event from August to late October.

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