Optima Cycles and Bike&Co have entered a strategic supplier partnership for the German market partnership. Effective from 1 August 2026, the brands Lovens, Dolly and Dutch ID became part of Bike&Co's supplier programme for its affiliated independent bicycle retailers.

BEVERWIJK, the Netherlands - Optima Cycles has taken the production of its Dutch ID e-bike line to a higher level with the introduction of an all-new assembly line. "In order to guarantee our quality and innovation, production optimising is a constant process," explains COO Michiel Dreef. "The implementation of the Marchetti Airline is an important step in that process."

The sale of speed pedelecs shows a close to 8 percent growth this year. This is what happened in the Netherlands during 11 months of 2018. As it is unclear what's happening throughout Europe with regard to the rise of this e-bike category; market

Optima Cycles based in Beverwijk (the Netherlands) has taken over the Dutch ID brand from Flyer e-bike importer Amazing Wheels. The sale of Optima Cycles