The French market has yet to find cause for optimism. In that context, the financial struggles at the O2Feel brand are no surprise. The northern France-based e-bike brand and assembler has been forced to apply for insolvency in self-administration.
PARIS, France - After several years of growth, the French trade show Pro Days changed in size in 2022. This year's edition held from 3-5 July offered a wide choice in terms of brands which for the first time were spread over two halls. With a booming domestic market, the Pro Days looks to have consolidated its role as a gateway to the French market for international brands.
WAMBRECHIES, France - Specialised in e-bike manufacturing, the French brand O2Feel has strengthened its position with a new shareholder, Naxicap Partners. The private equity firm has taken a majority stake in the company, but the two co-founders of O2Feel, will remain minority shareholders.
PARIS, France - The e-cargo market is one of the fastest growing segments in France. In 2020, sales rose by 350% to 11,000 units, according to the French Cycle Observatory. Even though France lags way behind Germany where 78,000 units have been sold, it could quickly catch up according to the forecasts of the Union Sport & Cycle, which predicts that the French market could reach 50,000 units in the next few years... that is, if supply allows.
WAMBRECHIES, France - In 2020, the French brand O2Feel registered a very busy year. Due to the huge growth in demand for e-bikes after the different European lockdowns, the brand sold around 25,000 units in Europe… up from 10,000 in 2018. This resulted in a 65% growth in turnover. The brand also placed a focus on additional stores and close to market production facilities.
WAMBRECHIES, France - The French e-bike brand, O2Feel, has raised 9 million euros for its 10th anniversary thanks to the investment of Compagnie d'Anjou and some banks. Based in Northern France, the manufacturer will accelerate its international development and boost its position on the French market.
