Harrie Hoitink

ZEIST, The Netherlands - Brothers Taco and Ties Carlier started VanMoof in 2009 because they wanted to change the world. VanMoof's innovative bicycles caused a stir worldwide and were embraced by more than 200,000 customers. The Amsterdam company rises to great heights, but crashes after 14 years due to quality problems, poor service and major financial problems. Here the chronological journey VanMoof has taken over the years is explored.

德國，博霍爾特（BOCHOLT）—同為自行車製造商和全通路供應商的Rose Bikes有45,000輛在庫自行車因為缺乏零件無法進行組裝。該品牌也祭出85折的優惠，估計是為了改善公司金流。

BOCHOLT, Germany - Bicycle manufacturer and omnichannel provider Rose Bikes, has 45,000 bicycles in stock that cannot be assembled due to missing parts. Furthermore, the brand has also slashed sales prices by 15%, probably to improve the company's cash position.

AALSMEER, The Netherlands - The Dutch bicycle brand Brinckers integrated the Near Field Communication in e-bikes as one of the first. In the future the owner can simply open the app of his e-bike by holding a mobile near the headset logo. Brinckers' owner Pieter Booij explains the advantages.

AMSTERDAM, the Netherlands - KwikFit has entered into e-bike servicing. In addition to cars, electric bicycles and cargobikes are now also maintained and serviced from four city centre locations in the Netherlands. The company's ambitions don't stop there, noticing a potential gap in the market, the company is eyeing a complete national network followed by an international roll-out of the concept, a move enthusiastically supported by the UK head office and the Japanese shareholder.

德國，慕尼黑（MUNICH）－Specialized直接銷售客群的決定讓代理商不悅，甚至打算重新考量是否繼續合作。德國規模最大旗艦店Alpha Bikes已轉和Giant合作。

MUNICH, Germany - Specialized's decision to sell directly to consumers has left bicycle dealers unamused and sometimes reconsidering their relationship with the American company. In Germany, Alpha Bikes, reportedly the largest concept store in the country, is ending its collaboration and moving on with Giant.

荷蘭，RIEL－ 扭力感測器開發商IDbike積極計畫大幅提高生產並成為完整電動自行車傳動系統的OEM供應商。該公司為實現計畫正對外募集200萬歐元的資金。

RIEL, the Netherlands - Torque sensor developer, IDbike has ambitious plans to produce significantly more volume and become an OEM supplier of complete drive systems for e-bikes. To facilitate this the company is now looking for external investors to the value of €2 million.

荷蘭，納爾登（Naarden）－Accell正加緊腳步搶佔電動載貨自行車市場，他們推出全新的奢華品牌Carqon加入Urban Arrow、Riese & Muller及Ca Go的戰場。