Merida:歷經庫存危機後,歐美市場銷售再度回升
台灣,彰化-Merida Industry Co., Ltd於2025年上半年財報中指出,歐洲主要自行車市場的銷售再度恢復成長,加速舊庫存去化並改善庫存結構。美國市場仍受關稅政策影響存在變數,不過新產品銷售表現突出,推升整體獲利。

台灣,彰化-Merida Industry Co., Ltd於2025年上半年財報中指出,歐洲主要自行車市場的銷售再度恢復成長,加速舊庫存去化並改善庫存結構。美國市場仍受關稅政策影響存在變數,不過新產品銷售表現突出,推升整體獲利。

GDANSK, Poland - Polish manufacturer 7Anna, owner of the cycling brands Rondo, NS Bikes and Creme Cycles, has filed for insolvency. A Polish industry leader in recent years, the 24-year-old company had become known for its diverse range of bikes, from Rondo's gravel bikes to Creme's urban riders. "We are in ongoing talks with investors and we have strong hopes that these negotiations will end successfully. If this plan works out, our brands and team will be able to continue moving forward, and we may even shift into fifth gear," explains founder Szymon Kobylinski in an update on the company's status.

The international bicycle industry, once heralded as a long-term growth story thanks to the e-bike boom, now finds itself grappling with uncertainty. Tariffs, shifting trade flows, regulatory ambiguity and fragile consumer demand are reshaping strategies across the value chain. Four leading manufacturers — Bosch eBike Systems, Schwalbe, Bafang and Velo —paint a picture of an industry both challenged and transformed, where resilience increasingly depends on innovation and adaptability.

SWIEBODZIN, Poland - Sprick, a long-standing name in the German Bicycle sector, has entered a new chapter. After financial difficulties led to insolvency of the bicycle assembler at the start of this year, the company is now set to become part of multinational, Singapore-based DuTech Group.
SponsoredDownhill racing has always been the crucible for cycling innovation — a place where extreme terrain, speed, and stress test every component of the bike. For Gates, the pioneer of belt-driven drivetrains, this environment has acted as the ultimate proving ground.

BRUSSELS, Belgium - Cowboy's relationship with French brand partner Rebirth Group is evolving once again as Rebirth prepares to become a majority shareholder of the e-bike brand. An 80% stake in the company is anticipated. While the exact details are still under wraps, Cowboy's spokesperson did confirm to Bike Europe that discussions with Rebirth are progressing "very positively."

OSAKA, Japan - Japanese manufacturing giant Shimano has been cited by the Japanese Fair Trade Commission for violating the Subcontract Act and failing to pay its 121 local subcontractors for storing materials on its behalf.

EINDHOVEN, the Netherlands - Shimano announces that Marc van Rooij, president of the Shimano Europe Group, will leave the company by the end of 2025. Van Rooij has worked at Shimano for over 34 years in various management positions, including Shimano Benelux, Shimano Europe and Shimano Europe Holding. He has been president of the Shimano Europe Group since 2009.

SOUTHWEST UTAH, United States - Following Taiwanese accessories manufacturer Glory Wheel's acquisition of accessories brand Spank Industries just under a year ago, the company is ready to bolster the brand's industry position by adding a United States base of operation and hiring a team of industry veterans.

西班牙,赫羅納(GIRONA)-Niche Mobility創辦人兼執行長Marc Barceló表示:「我們不只是替換變速器,我們是在簡化複雜度。」這家電動自行車系統新創公司已從無到有打造出全數位傳動系統,預計將於2027車型年投入OEM量產。該公司今年在位於Girona舉辦的西班牙自行車展Sea Otter Europe上,展示原型車,為該公司重要里程碑之一。

台灣,台中-針對美國提出的強迫勞動指控,Giant Group宣布擴大「零招聘費政策」。該政策自2025年1月1日實施,現將適用所有目前任職台灣廠的移工。該公司表示:「此次擴大政策反映集團持續實踐人權保障及公平就業的承諾。」

BRUSSELS, Belgium - The announced merger between European industry organisations CONEBI and CIE brought together a big group of peers in Brussels. The unification of CONEBI and CIE should allow the industry to put more weight on the table in discussions with the European Commission. On Monday and Tuesday, industry leaders, representatives of the EU's executive arm and lobbyists discussed the future of cycling as a mobility.

FRANKFURT, Germany - The disruption in the international bicycle industry has also reached the trade show landscape. The Taichung Bike Week experienced its weakest edition in years this September. This was followed by last week's announcement that German industry bodies ZIV and Zukunft Fahrrad will end their cooperation with Eurobike. For over three decades, Eurobike has been the premier global platform for the German industry to showcase itself to the world. What the future holds is still uncertain.

WELS, Austria - The future of the last bicycle brand of Pierer Mobility has finally been clarified: the Austrians have sold their sports brand, Felt Bicycles, to its minority shareholders, Cesar Rojo and Florian Burguet. Pierer Mobility, which will soon be renamed Bajaj Mobility AG, is finally ending its unsuccessful involvement in the bicycle and e-bike sector.

HAUSEN, Germany - YT Industries GmbH filed for insolvency in September after its primary investor withdrew funding, a move that ultimately led to the shutdown of YT Industries USA. On Nov. 15, 2025, the newly founded Young Talent Industries GmbH rose out of the ashes and began operations at the Hausen headquarters, once again led by founder Markus Flossmann. But the insolvency also left significant invoices unpaid in Taiwan, and questions as to where the new company will manufacture remain unanswered.

WATERLOO, United States - American bike manufacturer Trek has issued a massive recall and "cease ride" warning in North America, with over 75,000 bicycles affected. Additionally, a Trek spokesperson told Bike Europe that 2,196 bicycles delivered to European retailers have been affected. Executing the recall will place substantial financial pressure on the company's service and support network.

COLOGNE, Germany - Georg Honkomp's decision to step down as chairman of German ZEG, Europe's largest dealer cooperative, had a big impact on the whole organisation. But what else can be expected after he was on the board of directors for more than three decades? The Honkomp era is over as the new board announced a sweeping change of leadership in most of ZEG's subsidiaries.

TAIPEI, Taiwan - After a turbulent 2024 marked by decreased production volumes and excess inventory, Taiwan's bicycle industry is showing early signs of recovery. While orders remain cautious, Q1 2025 export data suggests a gradual rebound is underway, especially in the e-bike sector.

ÁGUEDA, Portugal - 'Present and Future' is the theme of the international conference focused on the two-wheel sector next week on Wednesday, 28 May. Organised by ABIMOTA's Bike Value Innovation Centre Association, the one-day conference will highlight key industry innovations in Portugal as well as market developments in major European countries.

BRUSSELS, Belgium — The Belgian e-bike brand is in hot water after customers called out unexpectedly long wait times and a lack of transparency from the company. It's safe to say Cowboy has had a rough start to the year, as the e-bike manufacturer has attempted to navigate a production relocation, frame recall and now backordering issue - all in the span of a few months.