MUNICH, Germany - With a very heavy lean towards the automotive sector despite a recent attempt to diverge to all forms of mobility, one voice stood out for the bicycle industry at this year's IAA as cars dominated the halls. "Germany has more than just a car industry. The bicycle industry and public transport are also strong players - and deserve political visibility and a level playing field," Sandra Wolff, CEO of Riese & Müller said during the 'Why diverse mobility is so important' session, which was moderated by Politico.

BRUSSELS, Belgium - CEO of Cycleurope AB Tony Grimaldi has been the president of Cycling Industries Europe (CIE) since the start of the advocacy organisation. CIE is entering an all-new chapter with the announced merger with the Confederation of the European Bicycle Industry (CONEBI). Few were more involved in European cycling advocacy at various political levels and within nearly all industry organisations than Tony Grimaldi.

FRANKFURT, Germany - Eurobike marked the fourth edition of the Women in Cycling breakfast. Growing from humble beginnings with a few participants to a raucous reception for this year's speakers. This is no longer a simple networking event to bind a minority group together, but a movement looking to evolve the face of the industry. Data is now at the forefront as initiatives focus on, amongst other things, closing the gender equity pay gap. The number of new national women-driven networks being launched this year alone, shows that the momentum is not just growing, it's becoming unstoppable.

FRANKFURT, Germany - The Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) have signed a Letter of Intent to advance the merger of the two associations. Delivered as a milestone for the European bicycle industry, "this step reflects a shared vision to amplify the voice of the European cycling industry to lead the continent's mobility and industrial transformation," it was announced.

GENEVA, Switzerland - The global sporting goods industry has launched the first-ever Sporting Goods Physical Activity Impact Report. The report highlights the escalating global physical inactivity crisis and the urgent need for increased cross-sector collaboration. It may sound contradictory. More and more people are using bicycles for mobility, but this industry is also experiencing the consequences of an increase in inactivity in the field of cycling sports.

GENEVA, Switzerland - The UN 'Decade of Sustainable Transport (2026-2035)' might give a boost to the promotion of cycling on a global scale. On behalf of the international bicycle industry, gathering at the World Bicycle Industry Association WBIA, Manuel Marsilio explored how this will give a follow-up to the Masterplan for Cycling Promotion.