The influx of new concepts and ideas in the rapidly expanding bicycle and e-bike industry leads to market entry by less experienced company founders. "They don't have the business expertise, don't know business fundamentals when it comes to the legal set-up of an entity, marketing and pricing, let alone funding," said Zoe Rose Maddox of the Arkansas Global Cycling Accelerator. "We target the group that is ready to scale and fine-tune their operation."

After what it called a "stabilisation process" under an ad-interim CEO, speed pedelec manufacturer, myStromer AG, will continue under the leadership of Marcel Korner, effective 1 May 2026. In the role of chief executive officer (CEO), Korner will also become a member of the myStromer AG Board of Directors.

The bicycle industry has rarely faced a period as prolonged and complex as the years following Covid. Supply-chain disruptions, volatile demand, excess inventory and rising competition - particularly from Asia - have tested even long-established suppliers. For Herrmans Bike Components, a Finnish manufacturer with more than 60 years of history, the past three years have been less about weathering a short-term crisis and more about adapting to a fundamentally new and less predictable reality.

CHICAGO, United States — Performance component brand SRAM has announced two critical expansions to its distribution networks this winter season, enhancing service proximity and global reach through strategic distribution partnerships. These new distribution networks in South Africa and Eastern Europe reflect the company's focus on capturing growing demand in the bicycle aftermarket.

HERENT, Belgium - Reshoring carbon frame production to Europe using the latest technology has always been at the core of Rein4ced, but the turmoil in the bicycle industry has proven too much to sustain the model for Rein4ced. CEO and co-founder Michaël Callens announced the company's bankruptcy this week.

POZZOLEONE, Italy - For Selle Royal Group, 2025 signalled the first signs of recovery after a challenging 2024. A capital increase was approved for Selle Royal Romania in order to strengthen the equity structure during this phase of production ramp-up and volume-driven growth. This step was highlighted in the company's financial report for the period from 1 July 2024 to 30 June 2025.