SCHRAMBERG, Germany - The market shows initial signs of a measured rebound, though the improvement still has yet to extend across the entire supply chain. The manufacturer of e-bike drive components, hGears reports that, "the sales volume of e-bikes in Europe during the first half of 2025 is estimated to be roughly on par with the previous year, but European e-bike production has not recovered as expected."

PADUA, Italy - Fully dedicated to producing bicycle mudguards, Eurofender has established a significant presence in the Northern European market over the past 15 years. "We are a relatively small company which makes us very flexible, dedicated to providing made-to-measure solutions for the industry," said Alberto Silvestri, founder and CEO of Eurofender during Bike Europe's visit to its factory.

OSAKA, Japan - The impact of the shift in trade policies announced earlier this year on the financial performance of the bicycle industry was not long in coming. As the main OEM supplier, Shimano reports a shift in trade flows and notes that the outlook remains uncertain due to the impact of global trade policies.

CHICAGO, USA - During the process of drivetrain development in an attempt to make descending better, SRAM came across the spider manufacturer Ochain. "After we learned about the performance of their product, we decided to buy them," explains SRAM product manager Flynn George. How much SRAM paid for Ochain is unknown for the moment.

SCHRAMBERG, Germany - The financial results published by e-bike motor component manufacturer hGears are an important indicator of the market expectations of leading European e-bike brands. For the first quarter of 2025, hGears reports a 32.1% sales decline for its e-bike division. For the rest of 2025, hGears expects a further decline of the e-bike market.

With a strong tradition in engineering cycling components, Rodi's brand, Blackjack Wheels, is set to launch its new Aeron range. These high-performance bicycle wheels represent the pinnacle of technical development, engineered to meet the demands of elite-level competition.