There's been a dramatic and remarkable shift in who is riding e-bikes, what they're using them for, and the ride-feel they want. The market nowadays is less about components, and more about the electrification systems that define your e-bike brand. And not all systems are equal.

EL MAR, USA - Benno Baenziger, who was one of the creators of the Electra bike brand, is back with Benno Bikes. It's not an Electra 'replay', but about stylish Cargo & Urban bikes with electric assistance.

德國，ULM- Trek德語市場的世界經銷商大會昨天在Ulm閉幕了。Trek Fahrrad GmbH市場行銷經理Hubert Hager表示，電動自行車將還是屬於：「歐洲人的東西」。

ULM, Germany - At the Trek World dealershow for the German speaking markets that closed its doors yesterday in Ulm, Trek Fahrrad GmbH marketing manager ...

AMSTERDAM, The Netherlands - Jack Brandsen, NuVinci's Vice President Sales, has left its position end of January at Fallbrook Technologies Inc./NuVinci. ...

美國，WATERLOO- Trek Bike併購了總部位於加州的Electra Bicycle Company。「加入了Trek大家族能為Electra提供商務、物流與資產分配的支援，並確保品牌的成長。」Trek總裁John Burke如此說道。