Eugene Gerden

The Bulgarian bike sector is steadily developing these days despite the existing challenges and a serious overstocking in the local market. In fact, the industry and major local manufacturers have gone through an extremely dynamic and challenging period. After the euphoria of pandemic sales, the sector has faced supply chain disruptions, overstocking and macroeconomic headwinds. Despite the decline in sales volumes, the trend toward electric bicycles and micromobility offers some optimism, with the European market expected to double by 2030.

BUCHAREST, Romania - Despite documented local market volatility, Romania continues to play a key role in European bicycle production, thanks to its generally low-cost labour and a high demand for its bikes in major export markets.

芬蘭，赫爾辛基（HELSINKI）－芬蘭政府近期決定從2026年開始取消企業自行車的稅收優惠，該國自行車產業恐面臨嚴重銷售停滯與下滑。

HELSINKI, Finland - The Finnish bike sector may face a serious stagnation and decline of sales this year due to the national government's recent decision to abolish the tax benefit for companies' bicycles beginning in 2026.

COPENHAGEN, Denmark - The Danish bike sector is steadily growing these days, thanks to the ever-growing demand for e-bikes and the country's emphasis on living an active, health-conscious lifestyle.

OSLO, Norway - The bicycle market in Norway experienced a significant increase in price, caused by the supply reduction of both finished products along with their components and spare parts. A similar trend has been observed in the other Nordic states. Still demand for bikes in Norway is steadily growing these days, despite the challenging economic situation.

瑞典，斯德哥爾摩（STOCKHOLM）－瑞典產業協會Cykelbranschen最新發布數據顯示，自行車銷量在過去11年間已近乎減半，目前呈下滑趨勢。近期，部份知名瑞典自行車零售商亦證實這些市場趨勢。

STOCKHOLM, Sweden -Recent figures from the Swedish industry association Cykelbranschen show that bicycle sales volumes have almost halved in the last 11 years, and the decline is ongoing. These market trends have been recently confirmed by some leading local bike retailers.

匈牙利，布達佩斯（Budapest）－位於中歐的匈牙利在業界因Accell Hunland和Giant Manufacturing Hungary Ltd在此設廠而著名。匈牙利自行車製造商及貿易商協會（Association Hungarian Bicycle Producers and Traders，簡稱AHBPT）會長Róbert Sipiczki（羅伯特．西皮茨基）於獨家訪談中闡述當地市場困境，尤其受到低價市場的銷售狀況低迷影響。

BUDAPEST, Hungary - The Central European country Hungary is known in the industry as the location for the production facilities of Accell Hunland and Giant Manufacturing Hungary Ltd. In an exclusive interview, Róbert Sipiczki, president of the Association Hungarian Bicycle Producers and Traders (AHBPT) elaborates on the difficult local market situation due to limited sales with the most negative dynamics in the lower price brackets.