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  • By uniting our resources, expertise, and ambitions, we are creating a stronger platform to advocate for our sector,” says ECI president Tony Grimaldi, left, pictured with newly appointed vice-president Volker Thiemann of Velo de Ville and ZIV. – Photo ECI
    Advocacy5 Dec 25

    European advocacy merger complete as European Cycling Industries takes the lead

    BRUSSELS, Belgium — Two names synonymous with bicycle industry advocacy in Europe are officially being retired as the merger between the Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) reaches its conclusion. Marking a significant milestone for the European cycling ecosystem, the newly established European Cycling Industries (ECI) is now officially the unified voice of the cycling sector in Europe.

  • Online magazine5 Dec 25

    Q3 offers no respite for struggling industry

    For many in the bicycle industry, the third quarter financial results make uncomfortable reading. Despite optimistic signs in the first and second quarters, most Q3 results show that attaining financial stabilisation is still out of reach. As revenues drop, repeated streamlining and cost-cutting measures are being taken to ensure the health of companies in the bicycle industry supply chain. This sentiment is also echoed in the second results of the Global Bicycle Purchasing Index (GBPI), a new initiative between Bike Europe, Eurobike and IFH Koln.

  • : – Photo Govecs Group
    Insolvency & Chapter 114 Dec 25

    Cult brand Govecs Group joins graveyard of insolvent German mobility companies

    MUNICH, Germany - Govecs Group, the Munich-based company behind the leading two-wheeler e-mobility solution, has filed for insolvency at the Munich District Court. Despite the supplier's recent production line opening in Poland and its strategic pivot to focus on its retro eSchwalbe moped brand, the company appears unable to sustain itself through 2026.

  • “European cities are more densely populated and have better public transport networks," Latz said. – Photos Phil Latz
    cycling infrastructure4 Dec 25

    Europe's bicycle market through an Australian's lens

    MELBOURNE, Australia - The large geographical distance between Australia and Europe, could suggest completely different bicycle market tendencies. But is this in reality? Long-time industry watcher, business consultant and proud Australian, Phil Latz, frequently travels in Europe. Here, he evaluates the developing market and infrastructure from his perspective on both continents.

  • PeopleForBikes警告,上調關稅恐造成許多美國企業面臨破產。照片來源/Trek
    中文部份4 Dec 25

    鋼鋁關稅恐再上調,美自行車業:將造成毀滅性打擊

    美國,華府(WASHINGTON D.C.)-美國總統川普政府正考慮將鋼鐵及鋁關稅範圍擴大到自行車零組件,自行車產業可能再次面臨衝擊。兒童自行車製造商Guardian Bikes積極遊說,希望將零組件納入關稅範圍,並將這視為振興美國製造業的途徑。但美國貿易協會PeopleForBikes指出,此舉恐加速已經動盪不安的產業倒閉潮。

  • 為生產Preeto電動驅動系統,Zhaowei開發一條自動化程度達60%的組裝線。照片來源/Bike Europe
    中文部份4 Dec 25

    從機器人跨到電動自行車,Zhaowei推出自有品牌Preeto

    中國,深圳¬-Zhaowei或許不是耳熟的品牌,不過每個人身邊各類產品使用的齒輪很可能都是這個牌子,從汽車零件到辦公或居家電器都是。該公司位於東莞、蘇州及深圳的工廠每日產出上百萬各種尺寸的齒輪。這家中國ODM(原始設計製造商)推出自家品牌Preeto,首度嘗試進軍電動自行車傳動系統市場。

  • 義大利品牌Campagnolo可能進行大規模裁員。照片來源/Campagnolo
    中文部份4 Dec 25

    Campagnolo財務吃緊,傳將大規模裁員

    義大利,維琴察(VICENZA)-自行車產業所處的危機,可能已對義大利標誌性品牌之一的Campagnolo造成衝擊。這間位於維琴察的公司歷史悠久,是全球自行車界的代表性品牌。儘管各大國家及地方媒體皆報導該公司將大幅裁員,不過Campagnolo都未表態。

  • 德國電動自行車製造商M1經營14年後,將畫上句點。照片來源/Jo Beckendorff
    中文部份4 Dec 25

    德國自行車業倒閉潮再添一家:M1 Sporttechnik 2026年將停業

    德國,韋亞恩(WEYARN)-Fritzmeier Group宣布,旗下電動自行車品牌M1 Sporttechnik經營14年後,將在2026年4月30日停產停售。

  • Sponsored
    Sponsored
    Felt4 Dec 25

    Sponsored Felt's new strategy: dealer partnerships and pure performance

    In an industry driven by change, innovation and pressure to stay on top, where brands shift ownership, directions drift, and relationships often suffer, very few cycling companies ever get the chance to refocus and return to their authentic roots. Felt Bicycles is exactly planning to do that.

  • Signs point to bike-sharing becoming a structural middle step in Europe’s cycling landscape, rather than a threat to traditional sales. – Photo Swapfiets
    Series3 Dec 25

    Trend in focus: Subscription models bridging the gap to bicycle ownership

    AMSTERDAM, the Netherlands - With their signature wheels, baskets or colourways, fleets of public bike sharing systems have cropped up in bike racks around Europe in recent years. Their appearance has ruffled the feathers of traditional retailers and big bike brands. But their arrival may be more of a help than a hindrance to the bicycle industry, according to recent data.

  • Campagnolo reiterates that “Made in Italy remains both a priority and a responsibility for the company.” – Photo Campagnolo
    Company3 Dec 25

    Campagnolo breaks silence on relocation rumours

    VICENZA, Italy - Amid growing media speculation about the company's future, Campagnolo clarified its strategy and reaffirmed its commitment to Italy in a reply to Bike Europe. The Vicenza-based industry icon, long considered one of the most technically sophisticated brands in the sector, released a detailed note outlining the pillars of its recently approved "Industrial Plan."

  • The lifting of the covers revealed three fully built models to show the closest stakeholders how the brand’s philosophy will translate into a physical form. With the preview in Dubai, Viiala has entered what it calls the Portal stage of the brand’s journey.  – Photos Viiala
    Company2 Dec 25

    Viiala oozes innovation, audacity and 'new money' in Dubai reveal 

    DUBAI, United Arab Emirates - The Swiss brand, Viiala, entered the scene in September with the promise to disrupt the industry. Skip forward two months, and three concept models have been presented to a select group of 80 individuals, including suppliers, retailers and potential investors. Bike Europe was among the invitees to get a first glimpse of how the company is living up to that promise, during a grand unveiling in the Museum of the Future in Dubai's financial heart. The conclusion: the humble bicycle is no longer a simple mobility product.

  • The current raise will expand Intra Drive’s assembly capacity in the UK, complete CE and EN certification and support OEM integrations. – Photo Intra Drive
    Financial2 Dec 25

    Intra Drive secures €600,000 investment to start UK e-bike drive production

    EDINBURGH, UK - Intra Drive, the United Kingdom-based e-bike component developer, has secured €600,000 toward an extended €850,000 seed round. The new capital will support the transition from pilot units to commercial production of its GD8 integrated gearbox powertrain. Since displaying at Eurobike in 2021, Intra Drive has focused on building a European supply chain and industrialising its e-bike motor unit with a multi-speed gearbox.

  • Christian Dahlheim has been appointed CEO at Pon to succeed Janus Smalbraak. – Photo Volkswagen Financial Services
    People1 Dec 25

    Leadership transition at Pon: CEO Smalbraak exits

    AMSTERDAM, the Netherlands - After a 25-year career, of which 15 years were in the role of CEO, Janus Smalbraak resigned at Pon to pursue a new professional challenge. Smalbraak announced this resignation at Pon in a LinkedIn post earlier today. Volkswagen Financial Services AG CEO Christian Dahlheim has been appointed to succeed Janus Smalbraak.

  • According to Sushi Bikes founder and Sushi Mobility CEO Andreas Weinzierl it is his and his team’s goal to continue the financially troubled urban e-bike business. - Photo Sushi Mobility
    Insolvency & Chapter 111 Dec 25

    Sushi Mobility insolvency proves D2C model is no guarantee for success

    MUNICH, Germany - Sushi Bikes caused a sensation in 2019 when it whizzed onto the market with a direct-to-consumer business model and cool e-city bikes at affordable retail prices from €1,000. The initial success has now faded away, and Sushi Bikes joins the line of German companies that could not make it to the end of 2025.

  • The company’s press office replied to Bike Europe that it could not comment on circulating reports, and no official document has been released to corroborate the information reported by the media. - Photo Campagnolo
    Company28 Nov 25

    Campagnolo yet to confirm rumours of large-scale layoffs as financial pressures bite

    VICENZA, Italy - The ongoing crisis in the cycling industry may be hitting one of the sector's most iconic Italian brands: Campagnolo, the historic Vicenza-based company and a name synonymous with world cycling. Reports of significant redundancies announced by the company have been circulating across major national news outlets and local media, but nothing has been confirmed by Campagnolo.

  • A large recall on Rad Power Bikes’ lithium-ion batteries could spell doom for the American company already struggling financially. – Photo Rad Power Bikes
    Recalls28 Nov 25

    Rad Power Bikes disputes battery recall amid insolvency concerns

    SEATTLE, United States - A lithium-ion battery recall on nine models of Rad Power e-bikes might be the last straw for the American company, which filed a warning notice for insolvency just two weeks ago in early November.

  • The user of tomorrow was the key topic at the recent ZIV Technology Conference, opened by Puky CEO Britta Sieper and ZIV president Burkhard Stork. – Photo Bike Europe
    Product regulations27 Nov 25

    Industry faces challenge of new cyclists at ZIV tech conference

    BERLIN, Germany - The growing importance of cycling in the mobility mix brings new challenges to the industry. Consumer expectations and product requirements are shifting quickly and will continue to change in the years ahead. The 'user of tomorrow' was the key topic at a recent ZIV Technology Conference. What does this mean for construction, safety, and design? How is the industry meeting these demands with technological innovation?

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