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General managers David Álvarez (left) and Nachos Suárez welcomes Bike Europe in their Guava Bikes Clubhouse that serves as an all-in-one company headquarters, showroom, meeting point, workshop, coffeeshop, warehouse and more. – Photo Dieter Wietz

Niche gravel bike brand Guava Bikes embodies Barcelona community

VALLVIDRERA, Spain - Together with industrial designer Nachos Suárez, US native David Álvarez launched Guava Bikes in Spain. With a new clubhouse...

All Berria Bikes are assembled in-house on single work stations and due to the modular system the company offers to its customers. – Photos Dieter Wertz

Swiss-flavored Berria Bikes manufacturers modular bikes in Spain

VILLARROBLEDO, Spain - "Somewhere in la Mancha, in a place whose name I do not care to remember, ..." - this is the beginning of the novel 'Don...

Since production moved to Portugal, the BH Group’s warehouse and state-of-the-art computer-controlled logistics is the headquarter’s largest gem. – Photos Dieter Wertz

BH Bikes: Basque bicycle producer painting and assembling in Portugal

VITORIA-GASTEIZ, Spain - Bike manufacturer BH Bikes Europe S.L is one of the traditional bicycle suppliers from the Basque Country. BH stands for...

Casa Masferrer managing director Jaume Masferrer (left) and marketing manager Marc Ganduxe at the Massi showroom at the company headquarters in Granollers. – Photo Dieter Wertz

Spanish wholesaler sees changing dynamics in domestic market

GRANOLLERS, Spain - Just 25 km northeast of Barcelona in Granollers is the home of Casa Masferrer SA, a family business now run by the third...

While some models from the entry-level price ranges are assembled in the company's own assembly plant in Portugal the largest portion is painted, applied with decals, assembled, packed and sent into the world market at Orbea Group’s HQ and factory in Mallabia, Spain. Photo - Orbea Group

Orbea successfully going its own way

MALLABIA, Spain - How deeply bike manufacturer Orbea S. Coop. is rooted in its home country, visitors realise immediately on arrival: the first...

Mendiz Bikes CEO José Luis Gutiérrez is one of the six Basque private investors who took over the niche manufacturer in 2018. – Photo Dieter Wertz

Basque producer Mendiz Bikes eyes export market

VITORIA-GASTEIZ, Spain - Bicicletas Mendiz S.A. is one of several bicycle manufacturers from the Basque Country. It was founded by a former...

All bicycles under the company’s premium brand name WRC (World Race Conor) and e-bikes are assembled at Conor Sport’s headquarters in Egües. – Photo Dieter Wertz

Conor Sports breaks mold with affordable city bikes

EGÜES, Spain - Conor Sports S.A. is a bicycle supplier in the northern Spanish region of Navarra with roots in professional road racing. With a...

"We’re really excited to be able to add two such seasoned bike professionals to the Tern team,” said Josh Hon, Tern Team Captain.

Tern builds up senior management team as investment in future

TAIPEI, Taiwan — "2023 was a challenging year for the bike industry but we're very bullish on the future so we spent 2023 continuing to invest in our...

New high-tech factory in Bulgaria with ambitious plans for the future

New high-tech factory in Bulgaria with ambitious plans for the future

The new high-tech factory of Leader 96, which opened a year ago after an investment of over €10 million, is now fully operational. It has an annual...

An impression of what the completed new frame production facility of Ruff Cycles based in Novi Travnik will look like. It is scheduled to open in the first half of 2024. – Photo Ruff Cycles

Ruff Cycles partners with Pierer New Mobility for new European frame...

NOVI TRAVNIK, Bosnia-Herzegovina - Regensburg-based e-chopper and e-cruiser supplier Ruff Cycles GmbH has not only made its name as a supplier of...