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Everything about Rose

  • Sales are up 47% at Rose Bikes. Without delivery problems though, the plus would have been 60%. – Photo Bike Europe
    Supply chain6 Dec 22

    Rose Bikes sitting on 45,000 unassembled bicycles

    BOCHOLT, Germany - Bicycle manufacturer and omnichannel provider Rose Bikes, has 45,000 bicycles in stock that cannot be assembled due to missing parts. Furthermore, the brand has also slashed sales prices by 15%, probably to improve the company's cash position.

  • Rose Bikes will continue to invest in employees, product development, technology, marketing and expansion. - Photo Rose Bikes
    Company24 Feb 22

    Expansion paves way for Rose Bikes to achieve double-digit sales...

    BOCHOLT, Germany - German D2C bicycle supplier Rose Bikes GmbH closed its fiscal year 2020/21, with a sales increase of 8.5% compared to the previous year, totalling €148.7 million. For 2021/22, the company's ongoing expansion plans are said to be the backbone of achieving a two-digit sales increase.

  • Thorsten Heckrath-Rose, Managing Director of the D2C brand, Rose Bikes explains how his company is being creative and adapting to the changing conditions. - Photo Rose Bikes
    Germany25 Jan 22

    Rose Bikes MD: "We haven't freed ourselves of dependencies"

    BOCHOLT, Germany - "Supply chain bottlenecks? These won't end before 2024," says Thorsten Heckrath-Rose, Managing Director of the D2C brand, Rose Bikes. But it's not all doom and gloom as companies like Rose have changed their approach over the last two years and are continuing to do so. An interview about dependencies, customer patience and creative solutions...

  • Rose Bikes meets Engelhorn Sports (from left to right): Engelhorn Sports MD Armin Weger, Rose Bikes Director New Business & Retail Cooperation René Scheilen, Rose Bikes MD Marcus Diekmann and Engelhorn MD and shareholder Fabian Engelhorn. – Photo Engelhorn
    E-commerce9 Jul 20

    Rose Bikes joins Germany's largest sports retailer in promising shop...

    BOCHOLT, Germany - Omnichannel bicycle distributor Rose Bikes GmbH announced a trading model cooperation with the country's largest sports store known as Engelhorn Sports. Next August, Rose Bikes will open a shop-in-shop at Engelhorn's huge sporting goods retail store in Mannheim, Germany.

  • In spite of the corona crisis: omnichannel-seller Rose Bikes is setting the course for further expansion. - Photo Rose Bikes
    Financial14 May 20

    D2C-seller Rose Bikes' strategic move to omnichannel pays off

    BOCHOLT, Germany - Despite corona-conditioned restrictions in March, traditional German D2C-supplier Rose Bikes GmbH achieved - compared with the first six months of the previous fiscal year 2018/2019 - a double-digit sales growth of over 20 percent in its first half of its from 1 November to 30 April running fiscal year 2019/20. This, according to the company, led to total sales of 56.7 million euro.

  • Rose Bikes’ production at its HQ in Bocholt, Germany. – Photo Rose Bikes
    e-bike14 Jan 20

    Rose Bikes Scores Double-Digit Sales Growth

    BOCHOLT, Germany - In its from 1 November to 31 October running fiscal year 2018/19 German omni-channel distributor Rose Bikes GmbH achieved a total turnover of 102 million euro.

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