2024年出現市場恢復跡象

2024年出現市場恢復跡象

儘管自行車和電動自行車銷售在去年春季並未好轉，也大致決定了接下來整年的走向，不過市場指標仍顯示，今年有機會成為自行車市場穩定化的一年。在Bike Europe最新一期網路雜誌中有報導，荷蘭及德國等主要市場均有出現緩慢但穩定的恢復跡象。

當Eurobike開展後，便能清楚從春季市場表現看出業界期盼已久的庫存去化是否有效。這能給自行車行業更多需要的空間，以進行投資並落實前瞻性策略。即便如此，業內人士預測市場僅會有小幅度的進展。

最新一期英文網路雜誌（第33期／2024年7月刊）摘要如下：

  • 從Eurobike判斷市場情緒
  • 歐洲市場指標為零售商帶來好消息
  • 自行車製造商Q1繼續掙扎

歡迎閱讀本期英文網路雜誌，掌握自行車界第一手資訊！

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中文部份

The groundbreaking ceremony of the e-bike experience centre at the Canyon Campus in Koblenz, Germany, took place shortly after the announcement of the value depreciation by owner GBL. – Photo Canyon
Financial

Canyon responses after owner GBL depreciates D2C distributor's value by 43%

Cambodia imported a record number of e-bikes to the EU in Q1 2025 – almost 11,000 units. – Photo Bike Europe

China and Cambodia gaining ground as European e-bike suppliers

Migrant workers have been the cornerstone of bicycle manufacturing in Taiwan. Spearheading the BAS, Giant Group has taken steps to ensure the rights of these workers are not violated in its factories. – Photo Shutterstock

Taiwan bicycle industry pushes back on reports of human rights violations

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