WASHINGTON D.C., United States - A renewed tariff battle threatens to deepen the fault lines in the United States bicycle industry as US President Donald Trump's administration weighs expanding steel and aluminium tariffs to include bicycle parts. Kids' bike manufacturer Guardian Bikes is lobbying hard for inclusion, positioning tariffs as a pathway to US manufacturing. But US trade association PeopleForBikes argues the resulting shockwave would accelerate the string of bankruptcies already rattling the industry.

BRUSSELS, Belgium - The CONEBI and CIE merger has reached two important milestones this week, with the announcement of a new name and the election of the new board and president. The Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) will be renamed as European Cycling Industries, as decided last weekend during an extraordinary general meeting. This announcement marks the start of the new organisation representing the bicycle industry in Europe.

BRUSSELS, Belgium - In an open letter, European manufacturers, logistics companies, and cycling logistics operators have urged the European Commission to maintain the existing legal framework under EU Regulation 168/2013, including its application to cargo bikes. "Recent proposals by the German industry organisation ZIV to cap assistance ratios, peak power and vehicle weight would undermine real-world usability," the letter stated.

ROTORUA, New Zealand - Bike Matrix, the New Zealand-based compatibility technology startup, has completed a 50-day A/B test with European online seller Bike24, to demonstrate the value of its data-based tool. Having previously tested on several smaller retailers, this was an initial test to see if the solution is ready for large-scale deployment. With a 69% increase in conversion rate, the test validated how data can set a new standard for online component sales by answering the customer's key question…

SHENZHEN, China - Zhaowei may not be a household name, but there is a good chance its gears power nearby moving products, from car components to office or household appliances. Every day, millions of gears in any possible size are pumped out of its Dongguan, Suzhou and Shenzhen-based factories. Marking a first for the Chinese ODM, it has now entered the e-bike drive market with its own brand identity, Preeto.

WELS, Austria - The future of the last bicycle brand of Pierer Mobility has finally been clarified: the Austrians have sold their sports brand, Felt Bicycles, to its minority shareholders, Cesar Rojo and Florian Burguet. Pierer Mobility, which will soon be renamed Bajaj Mobility AG, is finally ending its unsuccessful involvement in the bicycle and e-bike sector.

HAUSEN, Germany - YT Industries GmbH filed for insolvency in September after its primary investor withdrew funding, a move that ultimately led to the shutdown of YT Industries USA. On Nov. 15, 2025, the newly founded Young Talent Industries GmbH rose out of the ashes and began operations at the Hausen headquarters, once again led by founder Markus Flossmann. But the insolvency also left significant invoices unpaid in Taiwan, and questions as to where the new company will manufacture remain unanswered.

MASER, Italy - Sidi's transition from family ownership to Italmobiliare's investment holding has brought a profound change in management style and day-to-day operations. The latest quarterly results show a significant increase in revenue, although operating profit is still negative.

BRUSSELS, Belgium - The ongoing market and inventory issues have seen the total number of e-bikes imported into the European Union drop 13% in the first nine months of this year, compared to the same period last year. Eurostat's latest data also shows a 14% decline in value. Similarly to 2024, in Q3, China has taken the top spot from Taiwan as the leading EU e-bike supplier. But with a difference of just 341 units, there can be no talk of Chinese dominance in Europe - yet.

WATERLOO, United States - American bike manufacturer Trek has issued a massive recall and "cease ride" warning in North America, with over 75,000 bicycles affected. Additionally, a Trek spokesperson told Bike Europe that 2,196 bicycles delivered to European retailers have been affected. Executing the recall will place substantial financial pressure on the company's service and support network.

ZEIST, the Netherlands - 2025 once again may prove how difficult forecasting is for the global e-bike and bicycle industry. A strong first half boosted confidence, but the latest Global Bicycle Purchasing Index (GBPI) reveals that optimism is fading fast.

KOBLENZ, Germany - The third quarter of 2025 remained challenging for Canyon. The company's financial performance reflects current market conditions. The overall industry is facing ongoing difficulties, characterised by oversupply and aggressive discounting. While Canyon is not immune to this trend, the company reports robust sales in road and gravel segments.

DRESDEN, Germany - E-commerce platform Bike24 Holding AG has continued its strong growth path in the third quarter of 2025. The company recorded revenue growth of 31.7% to €82.8 million in the reporting quarter. In the first nine months, revenue rose by 25.5% from €176 million in 2024 to €220.9 million this year. Significant growth was achieved in all European markets, driven by localisation strategy and a strong core market in Germany, Switzerland and Austria.

BRUSSELS, Belgium - The Benelux countries and the German state of North Rhine-Westphalia (NRW) are joining forces with MyBike and other bicycle registration systems to tackle cross-border bicycle theft in a structural way. The partners presented a joint position paper in Brussels this November with concrete recommendations for a systematic European approach to organised bicycle theft, which often crosses borders.

SCHRAMBERG, Germany - The expected weakness in the e-bike segment in the first nine months of 2025 resulted in a 42% drop in revenue at the e-bike component manufacturer. For hGears, even the positive development of e-tools and e-mobility could not offset the slowdown in the e-bike segment, which continued into the third quarter of this year.