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“We want to give Hero Cycles a clearer identity and stronger market focus,” said Hero Cycles new CEO in Europe, Danny Evans. – Photos Avocet

Hero Cycles Appoints New CEO for Europe

MANCHESTER, UK - Danny Evans has been appointed as new CEO of Manchester-based Avocet Sports, the UK subsidiary of Hero Cycles, by volume the world's...

Indian and British Prime Ministers Narendra Modi and Theresa May were shown Hero’s Lectro bike range by MD Pankaj Munjal (2nd from left). - Photo Hero

Manchester's Hero Cycles Showcases E-Bikes to UK and Indian Prime...

MANCHESTER, UK - Manchester-based Indian-owned bike manufacturer Hero Cycles has presented its e -bike range to the Indian and British Prime...

Hero Cycles Ltd MD Pankaj Munjal announced setting-up Hero’s Global Design Center in Manchester. – Photo Satnam Singh

Hero Cycles Sets Up Global Design Center in UK

LUDHIANA, India - Hero Cycles has announced to set up a high-tech global design center in Manchester, UK. Here India's biggest in bikes is to develop...

Hero Cycles & Avocet presented 5 new brands for the EU markets among which ‘Riddick’ is for MTBs. ‘Lectro’ for e-bikes, ‘De Novo’ for kid bikes, ‘Simmonsohn’ for tandems and ‘Rooster’ for mass market. – Photo Bike Europe

Hero & Avocet Launching New Made in Europe Brands

FRIEDRICHSHAFEN, Germany - 'Riddick' is the new brand name that Indian Hero Cycles and its UK-based subsidiary Avocet launched at Eurobike....

Mathias Seidler former CEO of Derby Cycle AG is now member of the Board of Hero Cycles. – Photo Bike Europe

Hero Cycles to Open Design Centre in Europe

COLOMBO, Sri Lanka - Mathias Seidler former CEO of Derby Cycle AG for 15 years has become a member of the Board of Hero Cycles. He is to formulate...

在取得了Firefox和英國Avocet後,BSH Ventures是 Hero董事總經理 Pankaj Munjal 第三次的併購案。孟加拉的Meghna Group也擁有BSH Ventures的股份。 – Photo Satnam Singh

正當斯里蘭卡即將重新取得GSP+優惠,Hero併購了該國的BSH

印度,LUDHIANA- Hero Cycles Ltd已經取得總部位於斯里蘭卡的自行車出口商BSH Ventures...

Pankaj Munjal, Chairman & Managing Director, Hero Cycles Ltd. – Photo Satnam Singh

Hero Cycles at Eurobike for Forging More Strategic Alliances

LUDHIANA, India - After acquiring a majority 51% stake in UK based Avocet, India's biggest in bikes Hero Cycles Ltd remains on a buying spree. The...

With the Avocet take-over Hero’s MD Pankaj Munjal meets his ambition to enter the European high value markets. – Photo Satnam Singh

Indian Hero Cycles Acquires Foothold on European Market

LUDHIANA, INDIA - Hero Cycles, India's biggest bike maker, has acquired a majority share in Avocet Sports; the Manchester, UK based importer and...