SRAM diversifies into new business outside cycling industry
CHICAGO, USA - The New York Yacht Club American Magic racing team has announced a partnership with SRAM. In the bid to win the highly prestigious...
CHICAGO, USA - The New York Yacht Club American Magic racing team has announced a partnership with SRAM. In the bid to win the highly prestigious...
CHICAGO, USA - SRAMs current CFO, Mike Herr, has decided to retire after 28 years with the company. The company has named Heather Bridges their new...
CHICAGO, USA - Not for the first time, it is hinted that components manufacturer SRAM has developed an e-bike drive system. The American's have a...
CHICAGO, USA - SRAM has announced the acquisition of Hammerhead, a leading cycling technology company and maker of the Karoo 2 cycling computer....
Have you ever fully considered the business potential that Central Europe has to offer in terms of the cycling industry? To be specific, let us talk...
COIMBRA, Portugal - In August of this year, US component maker SRAM Group inaugurated its dedicated production facility in Portugal for the French...
CHICAGO, USA - SRAM's Force derailleur gearing range is their second most premium offering, sitting just below the extremely pricey Red family of...
COIMBRA, Portugal - The Portuguese industry added another well-known name to its list of bicycle component manufacturers. On 30 July, the new...
TURNHOUT, Belgium - The Belgian company, Classified, are the originators of the Powershift rear hub, which is a 2-speed, wireless alternative to a...
CHICAGO, USA - Rival is the next 12-speed group set on which SRAM has introduced eTap wireless electronic shifting. The system works exactly the same...