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Belgian Cycling Factory新設台灣據點擴大亞洲佈局

Katie Sawyer
Published: 24 Sep 2025
Belgian Cycling Factory新設台灣據點擴大亞洲佈局
(圖左)BCF Taiwan總經理Christina Hsu與(圖右)BCF執行長Jochim Aerts合影。照片來源/BCF

台灣,台中-2025年對Belgium Cycling Factory(BCF)而言是重要的一年。從收購Nukeproff、成立BCF UK,到其贊助車隊首次贏得環法自行車賽冠軍,該公司正迅速擴張。

如今,BCF已宣布在台中設立全新亞洲辦公室,為這家位於比利時貝靈恩(Beringen)的公司支援全球營運。該據點將著重BCF旗下四個品牌的採購、研發支援、供應商與訂單管理、品管及物流協調,分別是Ridley、Nukeproof、Eddy Merckx及Aeres。其台灣團隊也將負責BCF的直送服務,並支援區域銷售。

BCF執行長Joachim Aerts表示,近期完成收購登山車品牌Nukeproof,作為該策略的背後推手。Aerts表示:「收購Nukeproof後,我們在零售或供應端的地位都有所提升。這一步需要我們在亞洲建立更完善的營運據點。我們已在台灣結集一個實力堅強的團隊,以協助公司成長並善用全球市場的機會。」

BCF Taiwan新任總經理Christina Hsu表示:「我很榮幸能在台中帶領一個專業的團隊與比利時總部密切合作。我自己本身也熱愛單車,我很期待能透過在所有品牌中提升效率、創造更高價值並推動創新,協助世界級自行車走向更廣大的市場。」

BCF最早於1990年以製造及塗裝車架起家,並在1997年創立Ridley Bikes,後續收購了Nukeproof及Eddy Merckx。該公司今年亦推出全新電動自行車品牌Aeres。2020年,該公司買下Aero Performance Lab,該實驗室以其風洞、功率測試、身體掃描及氣候艙等技術,提供自行車性能優化的專業服務。

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