In the fast-paced world of e-bikes, Preeto stands out by listening closely to its customers. Originally launched for rugged cargobikes, the P110 mid-drive motor evolved into a performance powerhouse. Customers craved more power amid the rising demand for potent engines in sportive e-MTBs and e-SUVs. This article showcases the Chinese brand's commitment to customer-driven innovation under Zhaowei.

Sushi Mobility GmbH, the once-bankrupt e-bike start-up, has been rescued from insolvency. With its latest investment, Wealth Collect Holding GmbH (WCH) hopes to breathe new life into Sushi Mobility, which slipped into insolvency on 14 November 2025. No details of the purchase price have been disclosed.

The total market value in the Netherlands surged by more than 60% in the past 10 years, driven by the rising average retail prices for e-bikes. In 2025, combined bicycle and e-bike sales totalled at €1.533 billion, a 1.3% decline from 2024. Market growth over the past years has masked declining sales volumes. In 2025, the market experienced a further 7% decline in units. At the same time, the average price increase of e-bikes and bicycles combined exceeded the rate of inflation more than twice. To what extent will consumers continue to pay the ever-increasing prices?

A once-royally endorsed kids' bike manufacturer has fallen on hard times, according to a recent filing from the United Kingdom brand Frog Bikes. The company has officially started an insolvency process, a move the founders hope will keep the company afloat while seeking new funding.

Skip the flowers, chocolates and spa gifts this International Women's Day.

As the bicycle industry continuously balances technological innovation, cost pressures, and the need to serve specific target groups as effectively as possible, Shimano offers a solution to manufacturers and retailers with universal CUES components. More than 95 percent of retailers worldwide are already familiar with it.

歐洲及印度自行車產業一直都保持密切往來，儘管貿易額相對較低。不過，此況可能發生大幅轉變。經過近20年的漫長談判，雙方在1月27日於新德里（New Delhi）達成自由貿易協定。這是雙方有史以來最大規模的貿易協議，也是自行車產業相當關注的議題。

2025年9月底至2026年初，台灣自行車產業的人權議題引起廣泛關注。美國政府對Giant產品發出暫扣令（WRO），該集團迅速進行補錯及賠償措施，也帶動整個台灣自行車供應鏈加速建立制度化的人權盡職調查。以下本社整理出相關最新發展。

Kron Bicycle已從Accell Group手中完成收購知名的北歐自行車品牌Nishiki。外界謠傳Accell Group正進行第二輪債務重整，該集團近期已出售多間子公司，以改善資金流動性。

全球最大汽車供應商之一的ZF於2018年在Eurobike首次亮相，正式踏入電動自行車市場。這家德國製造商專做客製化開放式驅動系統，其當時的目標是成為與Bosch旗鼓相當的對手。然而，公司表現不如預期，未來發展也出現變數。該公司發言人向本社表示：「我們已暫停這部分的業務。」

In early January, folding bicycle manufacturer DAHON TECH (HKEX Stock Code: 02543.HK) and Ideal Bike Corp (TPEx Stock Code: 8933) signed a strategic cooperation agreement at DAHON's headquarters, with a focus on green mobility. Amid intensifying global market competition, the alliance centers on overseas business expansion, "tapping into the complementary strengths of both parties."

Shimano started off 2026 by dropping its State of the Nation report, the first since it was discontinued in 2023. This report details the survey results from 25,000 Europeans across 25 nations, and highlights not only the consumer's cycling experience, but also a core shift in strategy for Shimano.

Robust sales for Shimano Inc. in Europe compensated for weak demand in North America and Asia in 2025. Similarly to its 2024 results, differences across markets were again significant. Despite challenging market conditions, strong sales in Europe were unable to prevent a major decline in operating income overall. The medium-term trend shows Shimano's revenue is well above pre-covid level, but the operating income and net income to the owners are both substantially lower. Shimano is the first to publish its financial results but not many will present such stable figures.

Taiwanese drive system manufacturer Hyena E-bike Systems has announced a recall of its rear wheel bolts, affecting nearly 20,000 e-bikes from American bicycle manufacturer Trek and its subsidiary Electra. The affected e-bikes are from both brands' newest 2026 models, sold before October 2025.

Donkey Republic's latest financing round demonstrates that investors have not lost interest in bicycles and cycling more broadly. Private equity and other investors turned away from the bicycle industry after the troubles at Accell Group, Rad Power, VanMoof, Scott Sports and many others. Donkey Republic proves the opposite. They initially set out to raise DKK 15-30 million (€2-4 million), but due to strong interest, the transaction was over-subscribed and the amount raised was upsized to DKK 75 million (€10 million).

A drastic reorganisation during the current market disruption was unavoidable for Campagnolo. The Italian component manufacturer felt the urge to issue a statement this week, following months of wild speculation, including the suggestion of a large-scale lay-off. "Currently, the company is being reorganised, after the financial structure was defined together with all relevant stakeholders," writes Campagnolo. "The Campagnolo family is directly involved in this process and continues to invest an undisclosed amount in the project."

Changing market conditions and new European Union regulations have opened the door for tyre specialist Dmack to repurpose the former Nokian tyre facility in Finland. Bicycle tyre production had largely shifted from Europe to the Far East in recent decades. The cost of labour, environmental regulations and proximity to rubber sources made it more efficient to operate these factories in Asia. According to Dmack owner Dick Cormack, times have changed. "I have made it my personal mission to put this factory back on the map and build up production in Europe with high-quality products. That's our mission over the next five years."

This year, multi-sports chain store retailer and manufacturer Decathlon is continuing its expansion in Germany. Following the grand opening of its hundredth store in Nuremberg last November, Decathlon-Germany has announced its goal to operate at least 150 stores by 2027.

From late September 2025 through early 2026, the bicycle industry saw an unprecedented wave of human rights-related actions centred on Taiwan. The United States government's import ban on Giant products made in Taiwan triggered not only rapid remediation and reimbursements, but a broader shift toward systemic human rights due diligence in Taiwan's bicycle supply chain. Bike Europe takes stock of the changes.

有消息傳出，Accell Group在約一年的時間內進行第二次債務重整，再次引起市場一陣騷動。根據《金融時報》（Financial Times）報導，Accell Group內部人士透露，因營收低於預期，公司正準備進行新一輪重整談判。分析師近期評論，該集團2025年銷售預計會下滑15%，今年預期再下降9%。