ANNECY, France - Amer Sports has completed its divestment of Mavic SAS. The Finnish sporting goods manufacturer has finalized the sale of its French...
HELSINKI, Finland – Amer Sports has published its financial 2018 report in which the company announced that it is now actively seeking for a...
HELSINKI, Finland – It started with Amer Sports’ announcement that it wants to sell its activities in the cycling market with Mavic and Enve on 5...
HELSINKI, Finland – Mavic and Enve no longer fit in Amer Sports’ strategy to pursue sustainable, profitable growth. “We prioritize acceleration in...
HELSINKI, Finland - Amer Sports did not had a good first half of 2018 as its cycling activities through subsidiaries Mavic and ENVE saw a further...
HELSINKI, Finland – Amer Sports saw its sales in cycling products under the Mavic and Enve brands drop with over 10% last year. But the Finnish...
HELSINKI, Finland - Changing consumer shopping habits and practices have led to a transformation in Amer Sports’ Go-to-Market strategy. For all its...
HELSINKI, Finland - Amer Sports Corporation has reduced the company’s 2020 target “to prioritise sustainable, profitable growth”. As for reasons for...
HELSINKI, Finland – In 2016 sporting goods conglomerate Amer Sports’s cycling sales reached a total of € 150.2 million. Compared to 2015 this...
ANNECY, France – Mavic made a disappointing start in 2016. In the first quarter of 2016 the bicycle components manufacturer saw its net sales...