Will the e-bike market in Europe ever reach a market share of 70% or even 80%, as predicted by industry insiders during the boom years of 2017-2019? An overview of e-bike market share by sales volume in Austria, Germany, the Netherlands, France, Italy, the United Kingdom, Spain, and Switzerland clearly shows a slowdown in sales, and even a contraction in some markets, but there are some silver linings. This online magazine examines the current sales trends across Europe.

MILAN, Italy - After two years of double-digit declines, the Italian bicycle market seems to have stabilised. In 2024, over 1.3 million units were sold, marking a modest -0.7% decrease compared to the previous years. This positive signal comes from Italy's trade association, Confindustria ANCMA, which recently unveiled its market figures.

MILAN, Italy - The anti-lock braking systems (ABS) manufacturer for e-bikes and light electric vehicles Blubrake secured €12 million in funding to accelerate its growth. Founded in 2015, Blubrake subsequently introduced its anti-lock braking system (ABS) technology in 2018. With its next generation ABS, the company contributes to enhance braking performance, improve rider safety, and differentiate their products in an increasingly competitive market.

TREVIGLIO, Italy - As Bianchi celebrates its 140th anniversary, the Italian brand is entering a new phase of growth under new leadership. The brand has announced the appointment of Alberto Cavaggioni as CEO to oversee the company's product innovation and international expansion, effective 17 March 2025.

MASER, Italy - The brand relaunch of Sidi after the takeover by Italmobiliare Group in 2022 has turned out to be very profitable. The Italian cycling and motorcycle shoes manufacturer reports a 33.1% year-on-year growth in turnover to €31.7 million.

BUSETO PALIZZOLO, Italy - Lombardo Bikes has acquired Cicli Olympia, one of the oldest Italian bicycle brands, to create a production hub for bicycles made in Italy. Lombardo, founded in 1952 now counts itself as the largest bicycle manufacturer in Italy. The financial details of the deal have not been disclosed other than that it was secured entirely through Italian capital.