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Shimano Nordic’s new office will have education facilities for both bicycle mechanics as well as marketing staff. – Photos Shimano Europe

'Online Presence Essential,' Says Shimano Nordic MD

UPPSALA, Sweden - "The bicycle market is going through rapid changes where omni-channel is seen as an interesting distribution mix next to existing...

While e-bike sales increased in Denmark and Sweden; Finnish market lagged behind due to a cold cycling season. – Photo Bike Europe 

Nordic's E-Bike Sales Increase, But Markets Tend to Differentiate

COPENHAGEN, Denmark - While market characteristics used to be rather similar, bicycle sales in Denmark, Sweden and Finland is showing some striking...

For 2015 the Swedish bicycle industry estimates the market volume at 598,000 units.

Expensive Models and E-bikes Increase Market Share in Sweden

STOCKHOLM, Sweden - Despite a cool, wet spring and early summer, bicycle sales and usage in Sweden increased this year. The volumes would even have...

The Walleräng e-bike concept has a smart and clean integrated design and a modular functionality. – Photo Walleräng

Walleräng E-Bikes Built for Nordic Conditions

GOTHENBURG, Sweden - Walleräng E-bikes AB is a start-up e-bike company founded by the Walleräng brothers Christian and Martin. "The Walleräng e-bike...

Sweden's Bike Market Sees Continued Growth

Sweden's Bike Market Sees Continued Growth

STOCKHOLM, Sweden - Cycling is growing in popularity in Sweden. A recent survey published by trade association 'Svensk Cykling' indicates that 19% of...