Read all about IAA Mobility

Today IAA Mobility opened its doors and will take place from September 7 to 12. – Photo Bike Europe

IAA Mobility opens doors with Angela Merkel address

MUNICH, Germany - Today Germany's Chancellor Angela Merkel will open the first edition of IAA Mobility which takes place from September 7 to 12....

IAA Mobility has planned two halls for bicycles and e-bikes. Photos: Messe Munich

Cycling industry is clearly present at IAA Mobility

MUNICH, Germany - In a month, the first edition of IAA Mobility show and event will host a special guest: German Chancellor Angela Merkel. IAA...

What to expect from the bicycle segment at IAA MOBILITY

What to expect from the bicycle segment at IAA MOBILITY

From 7 September 2021 to 12 September, the IAA MOBILITY will take place in Munich for the first time as an all-encompassing mobility event at several...

The World Cycling Forum is taking place on 6 and 7 September in Munich, Germany. - Photo WFSGI

World Cycling Forum 2021 about bicycle's changing position in the...

MUNICH, Germany - The cycling boom the world is experiencing since 1,5 year has put the industry in the spotlight for a global audience. The market...

Stephan Zoll is regarded as one of the world’s leading international E-commerce executives. – Photo Signa Sports

Capitalizing on the current bike boom with online retailing

MUNICH, Germany - The rapidly growing relevance of the online marketplace is one of the main topics of the World Cycling Forum. The lockdowns in the...

The busy agenda of the World Cycling Forum 2021 includes Q&A sessions with the speakers, panel discussions as well as ample networking opportunities during the breaks. - Photo WFSI

Network & interact at World Cycling Forum 2021

MUNICH, Germany - The busy agenda of the World Cycling Forum 2021 includes Q&A sessions with the speakers, panel discussions as well as ample...

What is it about IAA Mobility that has convinced these brands to take part in 2021?

IAA Mobility: Which cycling brands are joining, and why?

IAA Mobility is fast approaching, and with it the opportunity for the cycling industry to benefit from the event's international exposure and access...

Register for the third edition of the World Cycling Forum. - Photo Bike Europe

Registration for 2021 World Cycling Forum with Bike Europe discount...

MUNICH, Germany - Registration is now open for the 2021 World Cycling Forum (WCF) being held on 6 and 7 September 2021. The Conference takes place in...

The IAA Mobility takes place shortly after Eurobike what is seen by many as a big logistical challenge. – Photo Messe Munich

SRAM, Bohle and Hartje on why they participate in IAA Mobility

MUNICH, Germany - Scott and Bergamont were the first cycling brands which registered for the premiere edition of the IAA-Mobility. Meanwhile...

The Bike Connection Demo event will take place in Andalo, Italy: “an easy to reach location which offers ideal testing grounds for all product categories”. - Photo BCA

Bike Connection Agency collaborates with IAA Mobility on new demo...

MUNICH, Germany - Bike Connection Demo is the name of a new media test event from Bike Connection Agency, in collaboration with IAA Mobility. The...